Search Results for consumer attitudes on marketing

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What Industries Do US Internet Users Want Transparency from on Social Media? May 2018 (% of respondents)PRO

Publication Date: 8/14/2018

Topics: Social Media Marketing; Consumer Attitudes on Marketing

Geographies: United States

Industries: Healthcare & Pharma; Digital Travel; Media & Entertainment; Financial Services; Automotive; Technology; Retail; Consumer Products (CPG)

What Topics Do US Internet Users Want Brands to Be Transparent About on Social Media? May 2018 (% of respondents)PRO

Publication Date: 8/14/2018

Topics: Social Media Marketing; Consumer Attitudes on Marketing

Geographies: United States

What Aspect of Reading a Brand Email on a Smartphone Do US Business Professionals Find Most Annoying? June 2018 (% of respondents)PRO

Publication Date: 8/17/2018

Topics: Email Marketing; Mobile Advertising; Consumer Attitudes on Marketing

Geographies: United States

What Is the Most Frustrating Way Brand Emails Lack Personalization According to US Business Professionals? June 2018 (% of respondents)PRO

Publication Date: 8/17/2018

Topics: Email Marketing; Consumer Attitudes on Marketing; Personalization

Geographies: United States

What Is the Primary Thing US Business Professionals Would Change About Emails from Brands? June 2018 (% of respondents)PRO

Publication Date: 8/17/2018

Topics: Email Marketing; Consumer Attitudes on Marketing

Geographies: United States

How Do US Business Professionals Prefer to Be Contacted by Brands? June 2018 (% of respondents)PRO

Publication Date: 8/17/2018

Topics: Email Marketing; Consumer Attitudes on Marketing

Geographies: United States

Annoying Features of Email Marketing According to US Business Professionals, June 2018 (% of respondents)PRO

Publication Date: 8/17/2018

Topics: Email Marketing; Mobile Advertising; Consumer Attitudes on Marketing

Geographies: United States

How Important Is Email Personalization from Brands to US Business Professionals? 2017 & 2018 (% of respondents)PRO

Publication Date: 8/17/2018

Topics: Email Marketing; Consumer Attitudes on Marketing; Personalization

Geographies: United States

US Internet Users' Reactions to Podcast Ads Read* by Host vs. Radio Ads, Dec 2017 (% of respondents)PRO

Publication Date: 7/24/2018

Topics: Internet Radio; Consumer Attitudes on Marketing

Geographies: United States

What Motivates US Digital Buyers to Purchase from a Display Ad? (% of respondents, June 2018)PRO

Publication Date: 9/26/2018

Topics: Digital Shoppers & Buyers; Consumer Attitudes on Marketing; Digital Display Advertising

Geographies: United States

What Is US Digital Buyers' Preferred Channel for Brand Communications? (% of respondents, June 2018)PRO

Publication Date: 9/26/2018

Topics: Email Marketing; Digital Shoppers & Buyers; Consumer Attitudes on Marketing

Geographies: United States

What Gifts Do US Parents Plan to Give Their Daughters vs. Sons for the Holidays in 2018? (% of respondents)PRO

Publication Date: 9/25/2018

Topics: Holiday & Seasonal Shopping; Video Games; Digital Shoppers & Buyers; Consumer Attitudes on Marketing

Geographies: United States

Industries: Consumer Electronics; Media & Entertainment; Toys & Games; Apparel & Accessories; Sports

Demographics: Children; Parents

How Do US Internet Users Feel About Ads? (% of respondents, Sep 2018)PRO

Publication Date: 9/19/2018

Topics: Consumer Attitudes on Marketing

Geographies: United States

Do US Fathers vs. Mothers Watch Ads When They Watch TV? (% of respondents, Sep 2018)PRO

Publication Date: 9/19/2018

Topics: TV; Consumer Attitudes on Marketing; TV Advertising

Geographies: United States

Demographics: Mothers; Fathers

How Often Do US Internet Users Interact with Specific Types of Ads? (% of respondents, Sep 2018)PRO

Publication Date: 9/19/2018

Topics: Digital Advertising; TV; Mobile Advertising; Consumer Attitudes on Marketing; TV Advertising

Geographies: United States

Do US Internet Users Watch Ads When They Watch TV? (% of respondents, Sep 2018)PRO

Publication Date: 9/19/2018

Topics: TV; Consumer Attitudes on Marketing; TV Advertising

Geographies: United States

What Is US Internet Users' Main Opinion on Digital Ads? (% of respondents, Aug 2018)PRO

Publication Date: 10/10/2018

Topics: Consumer Attitudes on Marketing

Geographies: United States

What Advertising Aspects Appeal to US Internet Users During the Holidays and Have the Greatest Impact on Gift Buying Decisions? July 2018 (% of respondents)PRO

Publication Date: 9/18/2018

Topics: Holiday & Seasonal Shopping; Digital Shoppers & Buyers; Consumer Attitudes on Marketing

Geographies: United States

Internet Users in Select Countries Who Think Marketers Spend Too Much Time Looking for Ways to Force Them to Pay Attention to Their Messages and Not Enough Time Thinking of Ways to Make Them Want to Pay Attention, July 2018 (% of respondents)PRO

Publication Date: 10/2/2018

Topics: Digital Shoppers & Buyers; Consumer Attitudes on Marketing

Geographies: Brazil; China; France; Germany; India; Japan; United Kingdom; United States

US Internet Users' Reactions to Brand Transparency on Social Media, May 2018 (% of respondents)PRO

Publication Date: 8/14/2018

Topics: Brand Marketing; Social Media Marketing; Consumer Attitudes on Marketing

Geographies: Worldwide

Do UK Internet Users Find Marketing Messages Relevant? (% of respondents, June 2018)PRO

Publication Date: 7/26/2018

Topics: Consumer Attitudes on Marketing

Geographies: United Kingdom

Reasons that US Smartphone Owners Unsubscribe from a Brand/Company's Mobile Messaging, March 2018 (% of respondents)PRO

Publication Date: 7/19/2018

Topics: Mobile Messaging; Consumer Attitudes on Marketing

Geographies: United States

State of Mind When US Mobile Users Are Most Receptive to Mobile Ads, April 2018 (% of respondents)PRO

Publication Date: 7/18/2018

Topics: Mobile Advertising; Consumer Attitudes on Marketing

Geographies: United States

Attitudes Toward Social Media Ads According to Internet Users in Germany, Jan 2018 (% of respondents)PRO

Publication Date: 7/16/2018

Topics: Social Media Marketing; Consumer Attitudes on Marketing; Social Media Usage

Geographies: Germany

US Internet Users Who Are Encouraged to Make a Digital Purchase from a Retailer After Seeing Their Print Ad, by Demographic, March 2018 (% of respondents in each group)PRO

Publication Date: 7/10/2018

Topics: Digital Shoppers & Buyers; Consumer Attitudes on Marketing

Geographies: United States

Demographics: Parents; Millennials

Type of Ads/Marketing for Digital Disruptor Brands* that US Internet Users Remember Most, May 2018 (% of respondents)PRO

Publication Date: 6/29/2018

Topics: Internet Activities; Consumer Behavior; Consumer Attitudes on Marketing

Geographies: United States

Primary Attitude Toward Ads on Websites According to Internet Users in Select Countries, Q2 2018 (% of respondents)PRO

Publication Date: 6/19/2018

Topics: Consumer Attitudes on Marketing

Geographies: Denmark; Finland; Germany; Norway; Sweden; United Kingdom; United States

Primary Attitude Toward Ads in Digital Video Clips According to Internet Users in Select Countries, Q2 2018 (% of respondents)PRO

Publication Date: 6/19/2018

Topics: Consumer Attitudes on Marketing; Digital Video Advertising

Geographies: Denmark; Finland; Germany; Norway; Sweden; United Kingdom; United States

UK Internet Users Who Have a Negative Attitude Toward Ads on Websites, by Age, Q2 2018 (% of respondents in each group)PRO

Publication Date: 6/19/2018

Topics: Consumer Attitudes on Marketing

Geographies: United Kingdom

Demographics: Teens; Baby Boomers; Adults; Generation X; Millennials

Perceptions of Brands if Advertised Next to Relevant/Trustworthy Content According to Internet Users in Germany, by Attitude Toward Digital Ads, Q2 2018 (% of respondents)PRO

Publication Date: 6/19/2018

Topics: Consumer Attitudes on Marketing

Geographies: Germany

Reasons that UK Ad Blocking Users Use Ad Blockers, Q2 2018 (% of respondents)PRO

Publication Date: 6/19/2018

Topics: Consumer Attitudes on Marketing; Ad Blocking

Geographies: United Kingdom

Attitudes Toward World Cup Ads According to Internet Users in Select Countries, May 2018 (% of respondents)PRO

Publication Date: 6/8/2018

Topics: Consumer Attitudes on Marketing

Geographies: France; Germany; United Kingdom; United States

Industries: Sports

US Internet Users Who Are Comfortable with Brands Buying and Selling Their Personal Data, May 2018 (% of respondents)PRO

Publication Date: 6/7/2018

Topics: Digital Privacy & Security; Social Media Marketing; Consumer Attitudes on Marketing

Geographies: United States

Social Media Priorities According to Social Media Marketers in North America vs. What Internet Users* in North America Want to See on Social Media, May 2018 (% of respondents)PRO

Publication Date: 6/5/2018

Topics: Social Media Marketing; Consumer Attitudes on Marketing

Geographies: North America

Primary Brand Attribute that Influences Select Actions/Attitudes Toward a Company Among US Internet Users, March 2018 (% of respondents)PRO

Publication Date: 5/30/2018

Topics: Brand Marketing; Consumer Attitudes on Marketing

Geographies: United States

Reasons that Affluent Ad Blocking Users in France, Germany and the UK Block Ads Online, Q1 2018 (% of respondents)PRO

Publication Date: 5/23/2018

Topics: Consumer Attitudes on Marketing; Ad Blocking

Geographies: France; Germany; United Kingdom

Demographics: Affluent

Brand-Related Digital Activities Conducted by Affluent Internet Users in France, Germany and the UK, Q1 2018 (% of respondents)PRO

Publication Date: 5/23/2018

Topics: Digital Shoppers & Buyers; Social Commerce; Consumer Attitudes on Marketing

Geographies: France; Germany; United Kingdom

Demographics: Affluent

Brand-Related Digital Activities Conducted by Affluent Internet Users in China, Q1 2018 (% of respondents)PRO

Publication Date: 5/23/2018

Topics: Digital Shoppers & Buyers; Social Commerce; Consumer Attitudes on Marketing

Geographies: China

Demographics: Affluent

Ways in Which UK Internet Users' Purchase Decisions Are Influenced by Digital Content, by Demographic, April 2018 (% of respondents in each group)PRO

Publication Date: 5/21/2018

Topics: Digital Shoppers & Buyers; Consumer Attitudes on Marketing; Influencer Marketing

Geographies: United Kingdom

Demographics: Females; Males; Baby Boomers; Adults; Generation X; Millennials

Ways in Which Internet Users in Brazil Are Influenced by Digital Ads, March 2018 (% of respondents)PRO

Publication Date: 5/18/2018

Topics: Consumer Behavior; Consumer Attitudes on Marketing

Geographies: Brazil

Ways in Which Internet Users in Mexico Are Influenced by Digital Ads, March 2018 (% of respondents)PRO

Publication Date: 5/18/2018

Topics: Consumer Behavior; Consumer Attitudes on Marketing

Geographies: Mexico

Reasons that Internet Users* in Mexico Have Not Made a Digital Purchase Based on Seeing an Ad, April 2017 & April 2018 (% of respondents)PRO

Publication Date: 5/17/2018

Topics: Digital Shoppers & Buyers; Consumer Attitudes on Marketing

Geographies: Mexico

Internet Users Worldwide Who Skipped vs. Completed Pre-Roll Video Ads, by Device, 2018PRO

Publication Date: 5/10/2018

Topics: Mobile Video; Consumer Attitudes on Marketing; Digital Video Advertising

Geographies: Worldwide

Reasons that Internet Users Worldwide Do Not Skip Pre-Roll Digital Video Ads, 2018 (% of respondents)PRO

Publication Date: 5/10/2018

Topics: Consumer Attitudes on Marketing; Digital Video Advertising

Geographies: Worldwide

Internet Users in Select Countries Who Skipped vs. Completed Pre-Roll Video Ads, 2018PRO

Publication Date: 5/10/2018

Topics: Consumer Attitudes on Marketing; Digital Video Advertising

Geographies: Australia; Canada; Chile; Colombia; Germany; India; Malaysia; Mexico; Thailand; United Kingdom

Average Length of Time Viewed Before Skipping a Pre-Roll Video Ad Among Internet Users in Select Countries, 2018 (seconds)PRO

Publication Date: 5/10/2018

Topics: Consumer Attitudes on Marketing; Digital Video Advertising

Geographies: Australia; Canada; Chile; Colombia; Germany; India; Malaysia; Mexico; Thailand; United Kingdom

Important Factors that Make Smartphone Ads Enjoyable According to Internet Users Worldwide, 2018 (% of respondents)PRO

Publication Date: 5/7/2018

Topics: Mobile Advertising; Consumer Attitudes on Marketing

Geographies: Worldwide

Millennial vs. Total Internet Users in Canada Who Are Comfortable with the Level of Truth and Accuracy in Ads, by Type, April 2018 (% of respondents in each group)PRO

Publication Date: 5/2/2018

Topics: Digital Advertising; Consumer Attitudes on Marketing; Traditional Media Advertising

Geographies: Canada

Demographics: Millennials

Internet Users in Canada Who Are Comfortable with the Level of Truth and Accuracy in Ads, by Industry, April 2018 (% of respondents)PRO

Publication Date: 5/2/2018

Topics: Consumer Attitudes on Marketing

Geographies: Canada

Industries: Consumer Electronics; Automotive; Retail; Restaurants & Dining

Where Do Internet Users in Chile Remember Seeing an Ad? April 2018 (% of respondents)PRO

Publication Date: 4/30/2018

Topics: Digital Advertising; Social Media Marketing; Consumer Attitudes on Marketing; TV Advertising

Geographies: Chile