Geography

Latin America (2)
North America (1)
Worldwide (1)

Record Type

Publication Date

Topic

Industry

Demographics

4 Results
Type:
Interview
Sort by: Date | Best Match
Results Per Page: 50 | 25 | 10
    Publication Date: 12/10/2015
    Name: Ana Nubié
    Title: Chief Strategy Officer
    Company: Moma Propaganda
    Topics: Digital Ad Spending; Geolocation; Mobile Ad Spending; Smartphone Users
    Geographies: Brazil
    Industries: Automotive; Telecom; Consumer Products (CPG)
    Context: Ana Nubié, chief strategy officer of São Paulo-based ad agency Moma Propaganda, talks about the digital marketing environment in Brazil.
    Publication Date: 6/5/2017
    Name: Greg Boyer
    Title: Partner and US Media and Entertainment Sector Advisory Leader
    Company: PricewaterhouseCoopers
    Topics: Mobile Messaging; Social Media Marketing
    Geographies: United States
    Demographics: Hispanics
    Context: Greg Boyer, partner and US media and entertainment sector advisory leader at PricewaterhouseCoopers, debunks some common misconceptions about US Hispanics' digital usage.
    Publication Date: 8/11/2016
    Name: Aaron Wahle
    Title: Senior Vice President, International Digital Marketing
    Company: Sony Pictures Entertainment
    Topics: Social Media Marketing; Influencer Marketing
    Geographies: Worldwide
    Context: Aaron Wahle, senior vice president of international digital marketing at Sony Pictures Entertainment, spoke to eMarketer about the movie studio’s recent global influencer campaigns for “Ghostbusters,” “Inferno” and the “The Magnificent Seven.”
    Publication Date: 12/10/2015
    Name: María Teresa Arnal
    Title: CEO
    Company: J. Walter Thompson Company, Mexico
    Topics: Digital Ad Spending; Mobile Ad Spending; Social Media Ad Spending
    Geographies: Mexico
    Industries: Travel; Financial Services; Automotive; Consumer Products (CPG)
    Context: María Teresa Arnal, CEO of J. Walter Thompson Company Mexico, talks about the industries that are spending the most in digital advertising in Mexico, and what channels those clients are finding the most valuable.