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  • Video
     | 
    NOV 24, 2021

    Episodes from our Spotlight on Retail series:. Banana Republic’s Jen Mullen. Shiseido's Alessio Rossi. Article's Duncan Blair. Mint Mobile’s Aron North. Mack Weldon’s Brian Berger. Episodes from our Spotlight on Women Leaders series:. Kibou's Nell Shapiro. Dickies’ Kathy Hines. Purely Elizabeth’s Elizabeth Stein. Danone’s Sonika Patel. Deloitte’s Suzanne Kounkel.

  • Video
     | 
    NOV 15, 2021

    Thanks in part to digitally-native brands, today’s consumers are setting higher expectations for the products they use every day. Sabrina McPherson, senior managing director, management consulting at Publicis Sapient, shares why consumers are judging brands against their last best experience, regardless of category, and more.

  • Video
     | 
    NOV 5, 2021

    From shopper marketing to social listening, White Castle is all in on creating memorable moments and acquiring new customers. Hear how the iconic fast food brand is marking its first century with a renewed focus on innovation. Watch Industry Voices: Spotlight on CPG with White Castle CMO Lynn Blashford.

  • Video
     | 
    NOV 30, 2021

    Episodes from our Spotlight on Retail series:. Banana Republic’s Jen Mullen. Shiseido's Alessio Rossi. Article's Duncan Blair. Mint Mobile’s Aron North. Mack Weldon’s Brian Berger. Episodes from our Spotlight on Women Leaders series:. Kibou's Nell Shapiro. Dickies’ Kathy Hines. Purely Elizabeth’s Elizabeth Stein. Danone’s Sonika Patel. Deloitte’s Suzanne Kounkel.

  • Article
     | 
    DEC 3, 2021

    Fashion online resale platform sales will reach $30.63 billion by 2025, growing at an estimated 24% CAGR and representing 10% of all ecommerce apparel and accessories sales.

  • Audio
     | 
    NOV 15, 2021

    On today's episode, we discuss the pillars driving what's next in retail media, how to navigate the pros and cons of retail media expansion, and retail media budget commitments. We then talk about how eBay is streamlining things, the significance of Wayfair's bump in the road, and Nike's foray into the metaverse. Tune in to the discussion with senior director of strategic marketplace services at Tinuiti Elizabeth Marsten and eMarketer principal analyst at Insider Intelligence Andrew Lipsman.

  • Article
     | 
    NOV 29, 2021

    Black Friday brick-and-mortar traffic drops 28.3% from 2019 but rises 47.5% over last year: The results shows consumers are stretching out the holiday season by shopping earlier in wake of supply chain concerns.

  • Article
     | 
    DEC 6, 2021

    Amazon’s introduction of “Amazon Day” to consolidate orders into a single weekly delivery and recent investments in electric vehicle manufacturers and clean tech companies suggests the ecommerce giant is evolving to be more environmentally conscious.

  • Audio
     | 
    DEC 8, 2021

    On the inaugural episode of this brand new Behind the Numbers show, Reimagining Retail, we sent our analysts out holiday shopping to see how things looked and felt to them. Co-hosts and principal analysts at Insider Intelligence Suzy Davidkhanian and Andrew Lipsman discuss how the holiday shopping season is going so far, what their personal experiences were like, and what they found to be the good, the bad, and the surprising of in-store shopping this year.

  • Article
     | 
    NOV 16, 2021
  • Audio
     | 
    NOV 24, 2021

    In this episode of Brand Anatomy, where we get exclusive looks inside leading brands, eMarketer Briefing director Jeremy Goldman sits down with Brian Berger, founder and CEO of Mack Weldon, to discuss how his brand embraced an omnichannel strategy to improve the customer experience—and do better in the process. We also cover how Mack Weldon has tackled the supply chain issues currently facing many brands.

  • Article
     | 
    DEC 3, 2021

    How we got here: CVS and Walgreens are in a toe-to-toe battle as retail-pharmacies-turned-primary-care-providers, and they’re taking similar approaches. The CVS-Microsoft partnership is likely an approach to level with Walgreens.

  • Article
     | 
    NOV 24, 2021

    Insider Intelligence spoke with Andy Hunter, founder of Bookshop.org, an ecommerce platform that helps local bookshops sell books.

  • Audio
     | 
    DEC 6, 2021

    On today's episode, we discuss which shopping channel will make the biggest splash in 2022, where augmented reality will be, and how much online shopping will grow next year. We then talk about Heinz's limited edition plantable labels and whether people will pay $700 for an A&W jacket. Tune in to the discussion with eMarketer principal analyst at Insider Intelligence Suzy Davidkhanian.

  • Article
     | 
    NOV 29, 2021

    According to March 2021 data from influencer marketing platform Linqia, 90% of US marketers said they wanted to work with influencers with between 5,000 and 100,000 followers this year. Smaller influencers will need to work with brands to earn a living, despite new revenue streams.

  • Article
     | 
    NOV 12, 2021

    Generation Z—which includes children, teens, and young adults born between 1997 and 2012—is the most racially, ethnically, and sexually diverse generation in history. As this cohort matures into a unique and powerful consumer bloc, brands hoping to win over Gen Zers must understand how they grew up, what they believe in, and what makes them tick.

  • Article
     | 
    NOV 1, 2021

    Zip’s preholiday shopping event clocked stellar numbers, but diversification and increased credit card use might challenge BNPL growth.

  • Video
     | 
    OCT 29, 2021

    Episodes from our Spotlight on Retail series:. Banana Republic’s Jen Mullen. Shiseido's Alessio Rossi. Article's Duncan Blair. Mint Mobile’s Aron North. Mack Weldon’s Brian Berger. Episodes from our Spotlight on Women Leaders series:. Kibou's Nell Shapiro. Dickies’ Kathy Hines. Purely Elizabeth’s Elizabeth Stein. Danone’s Sonika Patel. Deloitte’s Suzanne Kounkel.

  • Article
     | 
    OCT 29, 2021

    Insider Intelligence associate analyst Christina Obolenskaya spoke with Ricky Joshi, co-founder and chief strategy officer of Saatva, on providing "accessible luxury" products to customers. Saatva sells high-end mattresses on its ecommerce platform, as well as bedding products, bed frames, and more.

  • Article
     | 
    OCT 28, 2021
  • Forecasts
     | 
    JUL 1, 2021
  • Article
     | 
    OCT 5, 2021

    As consumers have gotten more comfortable using debit cards online, US digital debit card spending has outpaced that of credit cards. Transaction value will fall in 2021, but we expect growth to return in 2022.

  • Article
     | 
    OCT 18, 2021
  • Report
     | 
    AUG 2, 2021

    Sustainability is a hot topic, especially in the wake of the coronavirus pandemic. In 2021, most ecommerce buyers, sellers, and logistics firms are taking steps to be more eco-friendly. But commitment and progress are patchy.

  • Audio
     | 
    OCT 21, 2021

    On today's episode, we discuss how travel companies are changing their offerings to attract travelers, whether a la carte pricing is the way forward, and how travel ad spend is recovering. We then talk about what people think of streaming ads, how the living room is becoming a virtual hub, and why Starbucks is doubling down on drive-thru. Tune in to the discussion with eMarketer director of forecasting Oscar Orozco and associate forecasting analyst at Insider Intelligence Zach Goldner.