The awareness that the service has more than just “Ted Lasso” won’t be enough for Apple TV+ to catch up anytime soon, but it can only help.

Only Instagram and Facebook beat out TikTok's popularity among influencer marketers. More marketers plan to use TikTok than YouTube, Twitter, or Snapchat in 2022. While brands are still pinpointing their TikTok marketing strategies, the app is popular for use on an experimental basis, in combination with campaigns on more stable platforms like Instagram and Facebook.

Retail already had the biggest stake of the US digital ad pie in 2019, but by 2023, its share will grow faster than any other industry, gaining almost 5 percentage points. Entertainment’s share will also grow, but only by half a percentage point, while media’s share will decrease by 1 percentage point.

In fact, the CMS recently made reimbursement permanent for some mental health audio-only telehealth visits (a previously temporary policy enacted during the pandemic).

So even as neobanks garner buzz, most US adults may not be so quick to leave their traditional banks for a digital-only experience. More like this:. Report: The US Digital-Only Banking Revolution. Article: Revolut’s US stock trading rollout is too late to grab investing boom. Article: PayPal's super-app plans set up clash with neobank ambitions.

BuzzFeed will pay up to $10K to creators: The program will award prizes for top-performing content. Though it will only last through the summer, it's likely a pilot program or a precursor to a more social BuzzFeed Community hub.

The sale will only occur if UnitedHealth Group’s (UHG) analytics arm, Optum, completes its acquisition of Change Healthcare this year. How we got here: The DOJ has blocked the UHG-Change Healthcare deal over anti-competitive concerns. In January 2021, UHG’s Optum revealed plans to buy health IT company Change Healthcare in a megadeal valued at $8 billion.

This outcome mirrors Japan’s results in numerous other digital categories. Japan’s consumers consistently show less enthusiasm for new devices, online trends, services, and activities. Age and culture have been cited as the reasons for Japan’s idiosyncratic approach to the digital era. A Region-by-Region Look: Where to Find the Users, Where to Find the Growth.

As the coronavirus continues to spread, China's status as the epicenter of major supply chains is causing significant changes to businesses and consumer behavior. This is not only putting a strain on multiple industries within the country, but multinationals operating out of and doing business in China are feeling the effects as well.

The pandemic has sparked new use cases for social listening, an underutilized tool in marketers' work belts. But some brands, like Johnsonville Sausage, were already well-acquainted with the concept. Stephanie Dlugopolski, the company's senior manager of PR and social media, said her team has utilized social listening for nearly a decade. It has allowed them to not only monitor conversations about the brand, but also see how consumers react to larger issues.

Back-to-school shopping may look a little different this year because of the pandemic—but only slightly.

Both in-store and online sales picked up with overall sales rising 8.5% from 2020, according to Mastercard SpendingPulse. However, with more stores closing due to omicron, even the most enthusiastic shoppers may find it more difficult to shop in-store for a while.

Despite the rise in digital video consumption, only 35.2% of internet users owned a smart TV in H1 2021. Affluence seems to be a determining factor; since 2019, smart TV ownership has aligned more closely with household income than with any other demographic trait.

Focus on Online Discovery. Make finding store brands easy for customers browsing the site, such as by personalizing recommendations and “suggestions just for you” with in-house products in mind. Chicory found in October 2021 that 93% of US adults who shop only online had specific brands in mind when creating shopping lists.

As digital audio consumption increases, the advertising market in Canada is developing rapidly to reach new listeners.

Big incumbent banks like JPMorgan, Bank of America, and Walls Fargo won’t have to compete with the tech giant’s digital know-how and sizable user base for its digital wallet. Neobanks such as Chime, Current, and Varo won’t have to confront a behemoth with the digital prowess to cut into their digital-only value propositions.

A sizable swath of US consumers don’t want to move their primary banking relationships to digital-only players due to security concerns, per a new survey from PYMNTS and Optherium. At 47.4%, data security was the issue most widely cited by survey respondents who are either just "slightly" or "not at all" interested in switching their primary status to a digital-only bank supported by a large company.

Though Netflix had an overall stellar 2020, it was a rollercoaster: More than two-thirds of its new subscribers were added in H1 2020, only for net subscriber additions to fall to just 2.2 million in Q3 2020.

Retail has accounted for more than 20% of the market ever since we began tracking digital ad spending by industry, and the pandemic-driven ecommerce explosion of 2020 has only launched retail to new digital heights.

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