JUL 20, 2020
Retail ecommerce in Western Europe was already growing at a healthy clip, both in aggregate and as a share of overall retail, but we now expect that the pandemic will cause overall spending to increase much faster than anticipated. Even as overall retail declines by 9.9% in the region, we estimate that ecommerce sales will jump by 16.9% this year—well up from our pre-pandemic forecast of 8.8%.
JAN 14, 2021
More than half of SMB executives in the UK and Germany, and 75% in France, cited the pandemic as a key driver in their business’s digital transformation, according to June 2020 data from Cisco and International Data Corporation (IDC). As part of that process, some SMBs started selling directly to consumers.