DEC 21, 2020
But high respondent demand means that customers quickly stack up for hour-plus wait times: At some hours of the day, the queues can be dozens of customers long. Chime offers a virtual assistant that can seamlessly transition customers to phone-based support.
APR 29, 2021
Logan’s display estimates include full-screen banner, native ads, overlay, postitial, standard ads, and sticker ads; its video figures encompass discovery, pre-roll, sticky theatre, vertical video, video expandable, video interstitial, and video menu.
JUL 8, 2021
Ecommerce’s share will reach 17.5% in Q4 2021, in line with the holiday bump normally seen in pre-pandemic times. US Mcommerce Sales Trends. We expect that sales will transfer from tablets and desktops/laptops to smartphones over time. However, desktops/laptops will still make up over 50% of retail ecommerce sales in the US through 2025.
OCT 15, 2020
When we were locked in our houses, when we couldn’t go out and interact, our only outlet was our screens and digital. Given how uncertain everything was across our region, we were surprised by the amount of online demand, both from an engagement and an overall digital perspective. While our ecommerce business has grown, we don’t want to discount the brick-and-mortar side.
DEC 9, 2019
A carousel beneath the video enables viewers to make purchases of on-screen products directly from Amazon’s site or app. While this isn’t the first time that Amazon has experimented with live streaming— its short-lived “Style Code Live” service was shut down in 2017—it’s poised for greater success this time around.
JUL 12, 2021
The age profile of tablet users goes some way to account for this: Many older internet users find the larger screen more convenient and comfortable, especially for purchases. In Germany, the device pattern for mobile buying is rather different.
JUL 22, 2021
According to the Jacobs Media survey, about half (50.6%) of US podcast listeners said they skip podcast ads most of the time or almost all the time. Just 15.7% said they never skip ads in podcasts. Ad-skipping behavior is also likely tied to the device used to access podcasts. The majority of listening still takes place inside apps on smartphones, where consumers have more control.
MAY 30, 2019
In 2019, adults ages 18 and older in Germany will spend nearly 10 hours per day, on average, with digital and traditional media. Digital will account for the largest slice of the total, or 3:53. TV will account for 3:33.
JUL 15, 2019
Most mobile time is app time, but having multiple shopping apps taking up valuable home-screen space is a hard sell for retailers. Something like Cornershop, which aggregates independent retailers on one platform is a compelling proposition. Q: How is the total share of sales of offline/online sales changing over time as technology continues to advance customization?
JUL 7, 2021
This year, digital retail sales there will be more than three times greater than in North America and nearly five times greater than in Western Europe. China is the world’s No. 1 ecommerce market by a large margin. The sheer number of digital buyers, and their growing collective buying power, will keep China in the lead for the foreseeable future.
APR 30, 2020
Fleets can contain text, videos, GIFs or photos that disappear after 24 hours. As on Instagram, links to Fleets appear at the top of the mobile screen, above the feed. With Fleets, Twitter hopes to offer a more private (but not completely private) way to share thoughts than by tweeting publicly.
MAR 5, 2020
Screens are becoming more interesting and versatile. Larger screens, foldables, higher-definition screens, rollables and rotating screens are providing fertile ground for new types of content, services and commerce. Sustainability is becoming increasingly important.
JAN 27, 2021
Compared with traditional billboards, digital screens offer greater flexibility to adapt messaging and creative on the fly. What’s more, programmatic buying allows greater flexibility in budget expenditure, which is especially valuable when foot traffic in public places is directly related to public policies to protect against the coronavirus.
MAY 14, 2019
The marketplace will arrive in time for the fall TV season, according to OpenAP. “I would say anybody that's not talking about [advanced TV] or doing something with it is in a little bit of trouble right now because that's where the money is moving,” said Jon Schulz, CMO of Viant, an ad tech company that has a DSP product.
JAN 14, 2021
Meanwhile in China, insurer ZhongAn has partnered with Xiaomi to embed a sensor in its smartphones to detect if and when a screen cracks: This spares customers the trouble of starting a claims process, as ZhongAn automatically detects damages and issues payouts.
FEB 11, 2021
If marketers are serious about moving measures more toward actual outcomes that matter for their business, now is the time to really think about what that looks like. Now's the time to really think about how all those channel-specific KPIs can roll up into larger outcomes.”.
JAN 15, 2021
These include a lack of images and screens (on the most popular devices) that inhibit product research, as well as perceived security issues. And though firms are working to clear these hurdles by improving authentication and promoting use cases that don’t require screens, like reordering, the pain points are likely to stick, which could limit growth in the years to come.
DEC 10, 2019
Netflix and YouTube may be the video platforms US adults are watching most, but their days at the top may be numbered. New services such as Disney+, HBO Max and Apple TV+ will fragment digital video viewing time even further. According to our first forecast on time spent watching Netflix and YouTube, both platforms will see their share of daily video time drop in the coming years.
AUG 17, 2020
Pernod Ricard uses triggers like happy hour times and temperatures to determine when to programmatically purchase outdoor inventory for its alcohol brands, for example.
DEC 18, 2020
Meanwhile, more than one-fifth of respondents registered interest in both apps to scan barcodes and the use of digital screens for store navigation in June. Digital store signage is in its very early innings but will be transformative over the next decade.
FEB 3, 2020
“If you look at some of the current implementations of commerce in cars with no voice today, I have to tap on a screen. How can you expect someone to tap on a screen while they’re driving?”. Guiding Force No. 3: Integration and Standardization Are (Finally) Happening.
MAR 25, 2021
New York-based Unite Us develops software that screens patients for unaddressed social factors that may be weighing on health and helps refer them to resources that can improve outcomes.
SEP 4, 2019
The automotive industry in Germany will spend more than €1 billion ($1.18 billion) on advertising for the first time in 2019, a 9.6% increase from 2018. Ad spend growth will continue to decrease next year (8.7%) to €1.1 billion ($1.3 billion).
NOV 25, 2020
Screen sharing with a bank employee via mobile banking could be the fastest route to troubleshooting, but there's little demand from respondents and no support from neobanks. Giving an employee visual access to a customer's screen can help them identify and remedy a problem more easily.
OCT 23, 2020
Smartphones are consolidating their position as the primary digital device worldwide, and as a result, larger-screen devices may appear destined for a secondary role.