The retail industry is transforming at both physical stores and in digital. This report examines 10 trends that will most shape retail in the year ahead.

The future of Google Search is going to be visual: The updates will make it increasingly difficult for competitors to make inroads.

Other, longer-running trends in mcommerce also sped up, and areas that were hurt by the pandemic, such as travel, will recover. Overall, the gains have been sticky while the temporary losses in some categories will be more transient. Key Takeaways. After a year of supercharged growth in mobile time spent, 2021 will have much slower growth.

Mcommerce spending is a newer phenomenon that’s mostly gained traction since Thanksgiving store openings became commonplace in 2013. This will be the first year the store opening norm has been disrupted while mcommerce has been a thing.

In 2020, Facebook’s worldwide user base will grow 8.7%, nearly double the rate we had forecast before the global pandemic began.

This should help Honey to capture volume from the growing mcommerce market: After expanding 15.2% this year to reach $359.32 billion, we forecast US retail mcommerce sales will hit $728.28 billion by 2025. The opportunity: PayPal just launched its super app, which includes a Shopping hub where customers can discover deals, make purchases, and earn rewards.

In this Meet the Analyst Webinar, Insider Intelligence’s Andrew Lipsman, eMarketer principal analyst, and Blake Droesch, eMarketer analyst, will discuss the top 5 trends to watch in 2022

This report explores our latest forecasts for US voice assistant, smartphone voice assistant, and smart speaker users, and provides additional analysis about trends shaping the market.

Mobile messaging app adoption accelerated in 2020, particularly in the early months of the pandemic, as housebound consumers sought out ways to stay connected with friends and family.

Users in emerging markets are far more inclined toward mcommerce than are their peers in advanced economies. Worldwide, mcommerce is growing more quickly than ecommerce. Social commerce in the major markets is growing more quickly than both worldwide mcommerce and ecommerce. We project that all three of these trends will continue apace.