We updated our forecast for international Instagram users, excluding the US and the UK, in June. Our worldwide forecast, which includes the US and the UK, will be available in Q4. Here are the highlights from our international forecast:. The Middle East and Africa will be the fastest-growing region for Instagram in 2020.

Of the 10 biggest digital retailers in the US, Carvana will see by far the fastest ecommerce sales growth this year. The online car dealer is poised to increase sales by 50.0% to hit $19.11 billion in 2022. This speedy growth will blow past Target’s 22.3% bump and Apple’s 22.0% boost.

As of that date, 500 million worldwide accounts also used WhatsApp’s stories, or “Status” as it’s called on the app. That was the last date Facebook released stats on Stories usage for those properties. Snapchat had 229 million worldwide daily active users (DAUs) in Q1 2020. It doesn’t say how many of those users use Stories, but it’s probable that many do.

Comparative growth estimates for Amazon’s Prime Day sales worldwide this year ranged from 7% to 9%:. Morgan Stanley estimated Amazon’s sales worldwide reached $6.8 billion, up 9% from Prime Day 2020. Bank of America estimated Amazon’s sales worldwide reached $9.55 billion, up 7% from Prime Day 2020.

Roughly one in 10 cited either short-haul or long-haul international vacations, compared with just 6% for cruises. A May 10–14 survey by LuggageHero painted a brighter picture for international travel in 2021, but that may be partly because it was conducted by a luggage storage company.

Following a diminished need to refresh their wardrobe, consumers are excited to celebrate the holiday season in style. Watch Industry Voices: Holiday Preparedness with Banana Republic’s Jen Mullen, vice president and head of stores, to hear how the fashion retailer is applying learnings from last year to ensure a seamless holiday shopping experience.

As Dickies nears its 100th birthday, Kathy Hines, vice president of global marketing, speaks about the importance of taking a deep introspective look at your brand. She discusses how Dickies went to market with its “United by Inspiration, United by Dickies" campaign and honest, authentic global messaging with a localized approach. As a business leader, Kathy also offers advice to women as we continue celebrating Women’s History Month with Industry Voices.

eMarketer senior analyst Bill Fisher hosts senior forecasting analyst Cindy Liu, research analyst Man-Chung Cheung, researcher Xiaodi Xu, and research analyst at Insider Intelligence Matteo Ceurvels to discuss holiday shopping around the world. They talk about the origins of Thanksgiving weekend shopping, why China's Singles' Day is the largest shopping holiday in the world, and how the Buen Fin in Mexico is adapting in 2020.

The pandemic has been a learning curve for many marketers, including Elana Gold, who began her role as Del Monte’s newly appointed global CMO in the midst of it.

Steve Lesnard, CMO and global vice president of product creation at The North Face, speaks with eMarketer vice president of business development Marissa Coslov about responding to shifts in consumer behavior trends, such as increased online searches for outdoor activities, and more.

On today's episode, we discuss how Prime Day performed versus last year, what kind of a halo effect took place, and whether Amazon was able to capture the back-to-school spending. We then talk about augmented reality's ability to help shoppers, what WhatsApp Shops might look like, and how many folks said social media content resulted in them buying products. Tune in to the discussion with eMarketer analyst at Insider Intelligence Blake Droesch.

Canada and Singapore both saw growth of over 70%, skyrocketing past the global average of 25.7%. More like this:. Audio: The next major challenge for grocery, marketers' social strategies, and Reels gets ads. Article: US sales on Prime Day break $11 billion, Adobe Analytics data shows. Article: India proposes tighter ecommerce rules targeting Amazon and Flipkart.

We expect US ecommerce sales during Prime Day will reach $12.18 billion, of which 60.0% will come from Amazon. This is more than 18 percentage points higher than Amazon’s annual share of ecommerce sales, which will be 41.4% in 2021. Key Takeaways. Prime Day sales growth won’t be as significant compared with 2020 but will build on a strong sales base.

This means, despite the pandemic having already accelerated ecommerce sales, there is still a lot of room to grow. While it is still unclear just how much will go back offline, US consumers surveyed by Salesforce estimated they would make 40% of their purchases online post-pandemic, versus 30% pre-pandemic. More merchants translates into more volume.

On today's episode, we discuss how advertisers are adjusting as the pandemic eases in the US, whether Facebook Live Shopping can get off the ground, online shopping's deceleration, if faster delivery can really help retailers compete with Amazon, what to make of Snapchat's fourth-generation augmented reality glasses, and how much time we really have to enjoy life. Tune in to the discussion with eMarketer senior analyst Sara M. Watson, analyst Daniel Keyes, and analyst at Insider Intelligence Blake Droesch.

In November 2020, the European Commission filed a formal complaint against Amazon for the same allegations, the first of such antitrust charges worldwide. DC’s new suit addresses the same segment of Amazon’s business, though the complaint focuses on anti-competitive pricing policies rather than use of third-party merchants’ data.

Snapchat goes all in on AR ecommerce: The platform's long history with augmented reality innovation gives it a boost over competitors like Amazon or Pinterest looking to leverage AR for shopping.

Amazon has siphoned a decent share of revenues from digital ad markets at home and worldwide in recent years. The ecommerce giant netted 10.3% of total digital ad spending in the US in 2020, and 5.2% of worldwide total digital ad spend, per our estimates, up from 7.8% and 3.8% respectively in 2019.