It’s important to leverage our brands in a world where over 94% of Americans want candy as a gift, and actually 50% of the gifts that are bought out there are accompanied by confections. That's a really important insight for us. And again, Valentine's Day is so huge for us. It’s a $20 million opportunity and getting bigger.

Just 19% of respondents said they planned on spending more than $500 on gifts this holiday season—that’s a decrease of 6 percentage points from 2019. While consumers may not be putting the brakes on gift spending completely, they are planning to spend less than they have in the past.

For instance, insurer Aetna launched an Apple Watch-based program in 2019 granting rewards to certain members for engaging in healthy behaviors—like exercising and scheduling preventative screenings—that go toward earning gift cards or an Apple Watch.

Some sellers offer consumers full refunds, gift cards, and other incentives to tweak or delete their negative reviews. By investing in these tactics, sellers raise their average rating, a key to surfacing in more consumers’ Amazon searches. Why it’s worth watching:.

Ahead of the 2020 holiday shopping season, it was clear that digital transactions would play a large part in how consumers bought gifts. Only 8% of adult respondents to a Field Agent Canada survey in October 2020 said they were not likely to buy gifts online or in-app. On the flip side, almost three-quarters said they were very or completely likely to do so.

Create search-and-discovery experiences that make finding the perfect gift even easier. Presenter:. Malay Sapra is a strategy consultant at Kibo Personalization, powered by Monetate and Certona. Malay is focused on helping clients build and scale their personalization, experimentation, and testing programs.

US Mother's Day retail gift spending will total $28.1 billion this year, up $1.4 billion from 2020—on trend with previous years. In fact, gift spending for Mother's Day has increased by more than $10 billion over the past 10 years. More like this:. Report: Publishers and Commerce 2021. Article: More than 100 million Americans will use proximity mobile payments in 2021.

On its own site, the “etailer” accepts payment cards—including general-purpose credit and debit cards; store-branded cards; gift cards—which customers can add money to using Amazon Reload; government-distributed electronic benefits transfer (EBT) cards; and credit card points.