"However, we expect listening habits will return to normal in the second half of the year, so that by the end of 2020, we'll see the strong growth in podcast listeners we were anticipating.".

As consumer spending habits shift online in response to this “new normal,” we forecast that 2.2 million consumers in Mexico will be first-time digital buyers this year. That will equate to 22.6 million people, or roughly one-quarter of the population ages 14 and older who will make at least one online purchase.

Singles’ Day, the online shopping festival invented by Chinese ecommerce giant Alibaba and held on November 11, is widely known in the West. Now, a series of similar “double-digit” shopping festivals from digital powerhouses Lazada and Shopee are driving ecommerce growth in Southeast Asia.

When comparing CTV ad prices with other digital channels, the medium with the most similarities is digital audio, and in particular, podcasts. Like CTV, podcast ads reach young people, avoid clutter, are difficult to block, and feature an audio component. Podcast ads also run during programs that users intentionally pursue.

This report reviews our final 2020 numbers and new 2021 forecast for US time spent with media, highlighting pre- and post-pandemic estimates and expectations. Special attention is paid to TV, connected TV, OTT, digital audio, and social media.

Following increased demand due to the pandemic, digital restaurant marketplace sales are on track to finish the year with $44.94 billion in sales, more than double the $20.08 billion in 2019.

Legacy players in the $774 billion remittance payments market risk being relegated by digital challengers—unless they improve their solutions.

Video Viewing Habits Are Shifting. The apps in this category are competing not only for social network time spent (and the accompanying ad dollars), but also digital video time spent (and its ad dollars).

As 2019 drew to a close, the furor around Brexit continued to rage, with a rare December election placing even more uncertainty on consumers’ shoulders. The result was a polarized retail sector, as shoppers held on for deeper digital discounts to the detriment of physical stores.

“Podcast consumption habits are constantly changing for Canadians, and especially so during the quarantine,” said Sarah Thompson, chief strategy officer at Mindshare. “The behaviors that affect podcasting like drive times and time on public transit dropped quite a bit. Home listenership increased. It's important to understand which of these trends is going to remain as a habit fully formed.”.

“As retailers switched to contactless systems, customers could increase how often they paid with wallet apps and form habits around the technology,” said Insider Intelligence senior analyst Jaime Toplin.

Although a growing percentage of ad spending around TV content is happening through addressable, programmatic, and connected TV channels, making advertising more accountable, holistic campaign metrics that cut across the linear and digital domains remain elusive.

Consumers have abruptly pivoted away from the lifestyles and habits they’ve built up over the past two years as pandemic restrictions fell by the wayside. Plane travel is nearly back to 2019 levels with 2.07 million traveling by plane between April 29 and May 5, compared to 2.35 million in 2019, according to the Transportation Security Administration.

If so, they may be looking for digital tools to help them save and offers that help them stay within their budget. They might also be looking for pet insurance and discounts on pet products. On the other hand, a family of four may have completely different goals and buying habits. Busy parents will be grateful for time-saving apps and simpler ways to shop.

This report explores the impact COVID-19 will have on our latest regional estimates and trends for total media, traditional media, digital and mobile ad spending in six markets in Latin America: Argentina, Brazil, Chile, Colombia, Mexico, and Peru.

That will likely increase the competitive pressure on midsize insurers—which have engaged with telematics at roughly one-third the rate of their larger counterparts, per Digital Insurance. Insurers may see premium revenues decrease due to policyholders’ telematics and IoT usage.

During a holiday season with shoppers anxious about timely delivery of online orders, expect a huge shift to click-and-collect transactions in the final week before Christmas. Our September 2021 holiday survey, conducted with Bizrate Insights, asked consumers which mobile retail apps they had downloaded on their smartphones and which apps they expected to use for holiday purchases.

Building breakthrough brands with staying power in the digital age will combine the best aspects of traditional mass-market branding and a modern growth-hacking mindset. Established brands and digitally native vertical brands (DNVBs) must be willing to learn from one another.

Over the next few years, consumers in Latin America will turn to digital options for entertainment and shopping more quickly than anywhere else in the world. Digital marketers with a focus on Latin America (or considering a pivot to Latin America) need to make their move now. New habits are forming every day, and agencies need to be present and laser-focused on these markets.

According to Mindshare’s “Stuff We Watch: Understanding Canadian Video Consumption Habits,” a consumer poll from March 2020, both services had gained a top-five position in adoption a few short months after launch—17% for Disney+, and 8% for Apple TV+.

Respondents devoted an estimated 1 hour, 34 minutes (1:34) per day to online TV and video. And as in H1 2020, nearly 92% of respondents listened to digital audio, such as music or podcasts, and devoted 1:27 daily to music streaming. Broadcast radio is less widespread in China than in most other countries. In H1 2021, just 46.8% of internet users had tuned in to live radio programs in the prior month.

The trifecta of candy, costumes, and decorations will each make up about $3 billion of that figure. ... and some stats for sweet tooth season: One of the big perks of the online shopping boom last year means we have a treasure trove of data on people’s candy buying habits. Candystore.com releases an interactive map with their sales data each year detailing each state’s favorite candy. 2020’s winner?