SEP 24, 2019
Boomers, though, have been wary of this, whether via ads, postings by fellow consumers or the cajolery of “influencers.”. Social media ads inspire little credence from boomers, according to February 2019 polling by Oracle. Fewer than one in 10 internet users ages 55 to 75 said they trust social ads for recommendations when shopping. It’s not just an aversion to straight-out advertising.
MAY 30, 2019
For example, the platform has incorporated a variety of popular entertainment features, including augmented reality (AR) filters, live streaming, short video, avatars, anime content and games. iiMedia Research data shows that users ages 24 and under accounted for 37.3% of total QQ app users in January 2019. ByteDance vs. Tencent: Is a Battle for Attention Brewing?