On today's episode, we discuss the main takeaways from Snapchat and Twitter's Q4 performance. Then for "In Other News," we talk about why social platforms are pivoting toward more professionally created content and the significance of Snapchat testing mid-roll ads within Stories. Tune in to the discussion with our analyst Jasmine Enberg.

On today's episode, we discuss how connected TV (CTV) advertising will scale and how AI is poised to help TV advertisers. Then for "In Other News," we talk about Google curbing cross-app tracking on Android phones and what to expect from the WarnerMedia/Discovery merger. Tune in to the discussion with chief product officer at MNTN Marwan Soghaier and our analyst Paul Verna.

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Combine the power and prestige of TV, with the precise targeting and measurement of a digital ad channel. Get started today.

On today's episode, we discuss what Amazon's deceleration is telling us and what to make of the ecommerce giant's ad business breaking out. Then for "In Other News," we talk about whether shopping in 3D can move the needle and what store openings and closings reveal about the brick-and-mortar landscape. Tune in to the discussion with our analyst Andrew Lipsman.

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China’s total media ad spending and digital ad spending will both grow at their lowest rates since we began tracking them in 2012, but the ad industry is nonetheless set for an eventful year in the world’s second-largest market.

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On today's episode, we discuss the main takeaways (and the best/worst ads) from this year's Super Bowl, the power of bad customer experiences, what repeating ads can do, how hard it is to hold on to subscribers, whether people will pay more for news, an unpopular opinion about Valentine's Day, what the Scottish are best known for, and more. Tune in to the discussion with director of reports editing Rahul Chadha and our analysts Paul Verna and Dave Frankland.

Combine the power and prestige of TV, with the precise targeting and measurement of a digital ad channel. Get started today.

Combine the power and prestige of TV, with the precise targeting and measurement of a digital ad channel. Get started today.

Combine the power and prestige of TV, with the precise targeting and measurement of a digital ad channel. Get started today.

The news: The Interactive Advertising Bureau's IAB Tech Lab is attempting to bring order to a crop of new advertising identifiers springing up as the "cookiepocalypse" approaches.

Combine the power and prestige of TV, with the precise targeting and measurement of a digital ad channel. Get started today.

Combine the power and prestige of TV, with the precise targeting and measurement of a digital ad channel. Get started today.

Combine the power and prestige of TV, with the precise targeting and measurement of a digital ad channel. Get started today.

Combine the power and prestige of TV, with the precise targeting and measurement of a digital ad channel. Get started today.

Combine the power and prestige of TV, with the precise targeting and measurement of a digital ad channel. Get started today.

Amazon’s net US digital ad revenues will rise 55.5% this year, as the No. 3 digital ad seller rides the wave of an ecommerce shift that’s attracting more brand investment.

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As iOS changes diminish visibility into post-click performance, Facebook will need to capture more first-party purchase data for ad targeting and measurement. This will support the continued growth of its ad business.

Combine the power and prestige of TV, with the precise targeting and measurement of a digital ad channel. Get started today.

Digital ad spending is exploding in Latin America. It will grow by 34.8% this year to $20.86 billion—a figure more than double the amount spent in 2020. Mobile will be the main growth driver, propelling the region’s digital ad market to new heights over the course of our forecast period.