In this chart taken from our survey, you can see how retailers plan to expand and strengthen their RMN capabilities in 2021. RMNs are a profit powerhouse, and here to stay. Anyone who believed that RMNs were a “here today, gone tomorrow” fad can now see the truth. Not only have RMNs proven effective, they’re quickly proving essential.
For more insights and key statistics on the biggest trends in today's most disruptive industries, subscribe to our Chart of the Day newsletter. Brands are using SMS in various customer communication applications, including marketing messages, customer support, transactional messages, and more.