This segment includes hospital-associated services (acute care, chronic care, and outpatient care); urgent care clinics; and post-acute care facilities, including retirement homes, rehabilitation centers, and specialized care centers.
Jose Villa, president of marketing agency Sensis, said that Hispanic consumers recognize the lack of education around retirement and financial instruments, "but have a real desire to learn about and engage with these services.". This requires a long-term investment in educating the community, and "that’s why some financial service companies get frustrated," Villa said.
And seniors may have all the more opportunities to put those skills to use: The government announced earlier this month, at its annual parliamentary meetings, that it would be raising the retirement age—currently set at 60 for men and 55 for women not working in factories—albeit gradually.
Online pension provider PensionBee, for example, launched a fossil fuel-free fund after users pledged £100 million ($128.2 million) worth of retirement savings, highlighting the popularity of sustainable investing in pensions.