DEC 13, 2020
Meaning, economic pain accrued overwhelmingly to US restaurants, bars, entertainment venues, hotels, airlines, travel companies, educational institutions, theme parks, movie theaters, salons, etc.—and most of the money that normally would’ve gone to these service providers instead went to goods retailers. That “extra” money, along with the stimulus, explains what happened this year.
MAY 12, 2021
For Ko, that means consumer packaged goods (CPG) and hospitality brands. For Lee, that has meant co-founding influencer marketing platform Influencer along with Proper Living, a business that provides affordable housing to students in South Africa, where he was raised. Many are also investing back into the creator economy.