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    Publication Date: 8/4/2017
    Topics: Radio
    Geographies: United Kingdom
    Context: Podcast listening is rising in the UK—and becoming a regular activity among a greater share of existing users than any other audio-based media activity.
    Publication Date: 8/3/2017
    Topics: Influencer Marketing
    Geographies: United Kingdom
    Context: Influencer marketing costs are going up in the UK, but prices per post vary considerably depending on reach and platform. Regardless, UK marketers remain willing to shell out for influencers’ sway.
    Publication Date: 7/31/2017
    Topics: Retail Ecommerce Sales
    Geographies: Germany
    Context: Retail ecommerce sales in Germany will rise by nearly $7 billion in 2017 to pass $65 billion, according to eMarketer’s latest forecast of ecommerce activity there. Despite this growth, digital sales will remain a small fraction of total retail sales.
    Publication Date: 8/2/2017
    Geographies: United Kingdom
    Industries: Automotive
    Context: Used-car buying site Carspring’s public profile is set to get a boost after receiving a cash infusion that includes a chunk of TV advertising time from broadcaster Channel 4.
    Publication Date: 7/31/2017
    Topics: Digital Ad Spending
    Geographies: United Kingdom
    Context: Digital advertising was responsible for more than 50% of the UK’s total media ad spending for the first time in 2017’s first quarter, helped by faltering ad spending for most other media.
    Publication Date: 7/27/2017
    Topics: Mobile Payments
    Geographies: Spain
    Context: Google launched Android Pay this week in Spain, the mobile payment system’s 14th market—and one where the adoption of contactless payments via smartphone has yet to take off in a meaningful way.
    Publication Date: 7/28/2017
    Topics: Digital Content
    Geographies: United Kingdom
    Context: Amazon has launched a promotional effort in the UK around what the company is calling “Download Day”—its anticipated busiest day of the year for video content downloads by UK Prime Video users.
    Publication Date: 7/25/2017
    Topics: Mobile Messaging
    Geographies: Russia
    Context: eMarketer forecasts 42.3 million people in Russia will use VK Messenger at least monthly this year, a 13.8% increase from 2016. Moreover, the pace of growth for VK's platform will top that of mobile messaging overall in Russia between 2017 and 2021.
    Publication Date: 7/26/2017
    Geographies: United Kingdom
    Industries: Digital Banking; Banking
    Context: Olivier Thirion de Briel, global solutions marketing director at secure identity solutions provider HID Global, discusses the impact that the Second Payments Services Directive could have on digital banking in the UK.
    Publication Date: 7/24/2017
    Topics: Ecommerce Sales
    Geographies: Germany
    Context: Double-digit increases in ecommerce sales for several product categories helped push B2C ecommerce sales in Germany up 12% year over year in the second quarter.
    Publication Date: 7/21/2017
    Topics: Digital Music
    Geographies: Germany
    Context: Surging revenues from streaming sites played the primary role in dropping CDs’ share of Germany’s music industry sales below 50% in 2017’s first half, with the overall market for music in the country growing by nearly 3%.
    Publication Date: 7/17/2017
    Geographies: Germany
    Industries: Sports
    Context: Amazon’s entry into sports broadcasting will expand later this month with a plan to stream live, audio-only coverage of Germany’s top two professional soccer leagues.
    Publication Date: 7/18/2017
    Topics: Digital Music
    Geographies: United Kingdom
    Context: Music streaming continues to drive the UK music market, with streaming equivalent album sales largely responsible for a double-digit increase in overall album sales in 2017’s first half.
    Publication Date: 7/14/2017
    Topics: Digital Advertising; Social Media Marketing
    Geographies: United Kingdom
    Context: Social media was largely responsible for powering digital to a higher share of total media ad spending in France in Q1 2017, helped by rapidly growing investment in out-stream video ads.
    Publication Date: 7/13/2017
    Topics: Ebooks
    Geographies: United Kingdom
    Context: UK book business monitor Mintel has predicted annual ebook sales in the UK will fall for the first time in 2017 as digital texts vie for increasingly precious media time against print and audiobooks.
    Publication Date: 7/11/2017
    Topics: Programmatic Ad Spending
    Geographies: Netherlands
    Context: Programmatic advertising’s share of digital display ad spending in the Netherlands reached a new high of 33% in 2016, with smaller local publishers key beneficiaries, according to figures from the IAB Netherlands and Deloitte.
    Publication Date: 7/12/2017
    Topics: Sharing Economy
    Geographies: United Kingdom
    Industries: Hotels & Motels
    Context: Online travel booking has become increasingly common in the UK, and booking directly with lodging sites is growing in popularity. However, attitudes toward home-sharing service Airbnb remain tepid, although use of the service is climbing.
    Publication Date: 7/10/2017
    Topics: Mobile Games; Paid Content
    Geographies: Germany
    Context: According to data released by Germany’s video game industry association, in-game micropayments rose by double digits in 2016, while revenues from actual game purchases fell by a similar amount.
    Publication Date: 7/7/2017
    Topics: Digital Display Ad Spending
    Geographies: France
    Context: France’s media players have partnered to form the Gravity Alliance, an effort to deliver data-driven programmatic ads to rival those of Facebook or Google. It’s the latest effort among media titans in France to counter the effects of foreign interlopers on their ad revenues.
    Publication Date: 7/5/2017
    Topics: Social Media Users
    Geographies: Russia
    Context: A study of adult social network users in Russia has found that humor and health are the topics most likely to draw their attention in the social realm. It also found that the longtime hegemony of homegrown networks among those users is starting to crack ever so slightly.
    Publication Date: 7/6/2017
    Geographies: United Kingdom
    Industries: Digital Travel
    Context: In one of its first acts, the UK’s newly formed Conservative government has introduced legislation to update travel industry regulations to address digital’s impact on consumer buying behavior.
    Publication Date: 6/28/2017
    Topics: Video-on-Demand (VOD)
    Geographies: United Kingdom
    Context: 21st Century Fox’s primary TV arm, Fox Networks Group, has entered France’s video-on-demand space with a service rolled out to paid subscribers of cable TV network Canal Plus.
    Publication Date: 6/27/2017
    Topics: Internet of Things (IoT); Artificial Intelligence (AI)
    Geographies: Germany
    Context: A June 2017 study of internet users ages 18 and older in Germany by PricewaterhouseCoopers (PwC) found high awareness of digital assistants among respondents. But privacy and safety concerns appear to be holding back adoption.
    Publication Date: 6/21/2017
    Topics: Social Media Usage
    Geographies: Finland
    Context: Facebook remains Finland’s most widely used social network. But daily use of most other mainstream social platforms is rising much faster among the country’s internet users.
    Publication Date: 6/23/2017
    Topics: Digital Ad Spending; TV Ad Spending
    Geographies: United Kingdom
    Context: For the second time in a week, a forecaster has lowered anticipated 2017 ad spending in the UK as doubt about the country’s economy and brand safety in the digital realm influence marketers’ investment considerations.
    Publication Date: 6/22/2017
    Topics: Mobile Payments
    Geographies: United Kingdom
    Context: Samsung expanded its new-to-the-UK mobile payments system to three more card issuers this week. Adoption looks likely to hinge on whether the company can convince the country’s consumers to overcome a distrust of handset makers as financial gatekeepers.
    Publication Date: 6/20/2017
    Topics: Mcommerce; Digital Shoppers & Buyers
    Geographies: United Kingdom
    Context: Using smartphones to buy goods and services is becoming commonplace in the UK. According to eMarketer’s latest UK ecommerce forecast, 58.6% of the country’s digital buyers ages 14 and older—25.2 million people—will make retail ecommerce purchases (excluding travel and event tickets) via smartphone this year.
    Publication Date: 6/19/2017
    Geographies: United Kingdom
    Demographics: Mothers
    Context: When it comes to online access and activity, mothers in the UK differ from nonmothers by both device preference and content choice, according to a recent study by UKOM and comScore.
    Publication Date: 6/15/2017
    Topics: Wearables
    Geographies: Netherlands
    Context: While smart watches may have arrived in the Nordics later than other markets, adoption is rising fast throughout the region. In some countries, it’s even caught up to the US and UK.
    Publication Date: 6/16/2017
    Topics: Pay TV
    Geographies: United Kingdom
    Context: A deal between the UK’s primary pay TV providers to allow targeted cross-network ad placement between the two services has the potential to boost UK video-on-demand (VOD) spending.
    Publication Date: 6/14/2017
    Topics: Ecommerce Sales
    Geographies: Netherlands
    Context: Consumers in the Netherlands are getting cozier with ecommerce. Buying of “less mature” product categories helped push the country’s B2C ecommerce sales up 11% in Q1 2017.
    Publication Date: 6/7/2017
    Topics: Ad Blocking
    Geographies: Western Europe
    Context: According to eMarketer’s latest forecast for ad blocking activity in France, Germany and the UK, use of ad blocking software is still growing, but growth is slowing down.
    Publication Date: 6/13/2017
    Topics: Social Media Usage
    Geographies: United Kingdom
    Industries: Politics & Campaigns
    Context: Stronger regulation of social media has become a focus of UK Prime Minister Theresa May following recent terror attacks in London and Manchester. A wide-ranging list of digital infrastructure improvements is also on the agenda, but last week’s parliamentary losses have put those plans in jeopardy.
    Publication Date: 6/8/2017
    Topics: Traditional Media Advertising
    Geographies: France
    Context: 2017’s first quarter was quiet for ad spending in France, as advertisers pulled back from most media types in advance of the country’s pending presidential election.
    Publication Date: 6/9/2017
    Geographies: United Kingdom
    Industries: Consumer Products (CPG); Groceries
    Context: Digital sales will grow faster than any other channel in the UK grocery sector over the next five years, according to IGD. But brick-and-mortar stores—and discounters in particular—will also see some relatively high growth rates.
    Publication Date: 5/30/2017
    Topics: Ad Blocking
    Geographies: France; Germany; United Kingdom
    Context: The ad blockalypse may have been an overstatement, but a steady stream of internet users in France, Germany and the UK continue to use ad blockers. Brian Kane, co-founder and COO at Sourcepoint, tells eMarketer about what publishers can do to help eliminate consumers’ need for ad blockers.
    Publication Date: 6/5/2017
    Topics: Internet Access Devices
    Geographies: United Kingdom
    Context: In the UK, internet users are choosing their device based on the online activity. For things like health and fitness, smartphones are a clear choice. But users head back to PCs when visiting tech sites.
    Publication Date: 5/30/2017
    Topics: Internet Access Devices
    Geographies: Italy
    Context: In March, the number of internet users in Italy who went online solely via mobile devices surpassed the number of desktop-only users for the first time.
    Publication Date: 6/1/2017
    Topics: Out-of-Home Ad Spending
    Geographies: United Kingdom
    Context: Digital out-of-home advertising got off to a fast start in the UK this year, surging 28% vs. Q1 2016. The segment’s performance buoyed an otherwise flat UK out-of-home advertising market.
    Publication Date: 5/31/2017
    Topics: Payment Methods
    Geographies: United Kingdom
    Context: Studies have found UK consumers lukewarm about cashier-free, in-store shopping. Nonetheless, Barclaycard and Amazon are reportedly working on plans to offer UK shoppers the ability to make in-store purchases directly from their phones without having to wait in a line.
    Publication Date: 5/24/2017
    Topics: Video-on-Demand (VOD)
    Geographies: Germany; United Kingdom
    Context: Amazon has made its next move in the ongoing fight for SVOD users, letting Prime Video subscribers in the UK and Germany add individual TV channels to their service for additional monthly fees.
    Publication Date: 5/23/2017
    Topics: Social Media Users
    Geographies: France
    Context: Nearly seven years after its launch, Instagram has yet to completely catch on with internet users in France. But usage has been growing by double digits annually and will continue to do so for the next few years.
    Publication Date: 5/23/2017
    Topics: Mobile Payments
    Geographies: United Kingdom
    Context: More than half of UK payment terminals can now process Apple Pay for purchases over £30 ($40.50), according to an Apple executive. Could the long anticipated surge in mobile payment use in the UK finally be at hand?
    Publication Date: 5/22/2017
    Topics: Programmatic Ad Spending
    Geographies: Germany
    Context: Revised industry guidelines appear to have eased advertiser concerns, leading to a higher-than-forecast spending total, according a digital trade group study.
    Publication Date: 5/16/2017
    Topics: Video-on-Demand (VOD)
    Geographies: France
    Context: Over-the-top video service usage has made steady progress in becoming a mainstream activity in France. This year, nearly half of the country’s internet users and close to 40% of the overall population will access streaming video services at least once a month, according to eMarketer’s latest forecast of digital video usage in France.
    Publication Date: 5/18/2017
    Topics: Mobile Apps; Time Spent with Media
    Geographies: United Kingdom
    Context: Mobile users in the UK are spending more time with apps. Fitness and finance apps logged big gains. But game time declined.
    Publication Date: 5/15/2017
    Topics: Digital Advertising; Digital Ad Spending
    Geographies: Finland
    Context: Digital’s share of total media ad spending in Finland reached a record 32.3% in 2017’s first quarter. Nearly half of that spending went to international heavyweights Google and Facebook.
    Publication Date: 5/16/2017
    Geographies: United Kingdom
    Industries: Retail
    Context: Brick-and-mortar retailers in the UK saw better-than-average foot traffic in April, helped not only by Easter, but also by currency-influenced changes in consumer travel behavior.
    Publication Date: 5/9/2017
    Topics: TV
    Geographies: United Kingdom
    Context: Cable TV, broadband internet and telephone service provider Virgin Media boosted its UK and Ireland subscriber numbers in 2017’s first quarter, paced by the company’s largest jump in UK cable TV subscriptions in a decade.
    Publication Date: 5/10/2017
    Geographies: France
    Industries: Digital Banking
    Context: The majority of France's internet users will bank online in 2017, according to eMarketer's first-ever forecast of digital banking in the country. But relatively few will do so using a mobile phone compared with the likes of the US.