OCT 1, 2019
As it prepares to launch its upcoming Disney+ streaming service, Disney shuttered FX+, which was a streaming service focused on FX content. Disney announced that, starting in November, consumers will be able to buy a subscription bundle of Hulu, Disney+ and ESPN+ for $12.99 a month.
DEC 18, 2020
Disney+ is a tantalizing medium for commerce integration. Expect to see even more experimentation in the year ahead. No. 3: Click-and-Collect Momentum Will Drive Market Share Gains for Big-Box Retailers.
JAN 16, 2020
DEC 18, 2019
With cord-cutting continuing its upward climb and cheap streaming services like Disney+ and Apple TV+ emerging, it will become much harder in 2020 to replicate the reach of linear TV when viewership is spread out among many platforms.
DEC 9, 2019
But in 2019, we saw the opposite, as the video streaming landscape became even more crowded with the launches of Disney+ and Apple TV+. In 2020, the debut of additional options, including NBCUniversal’s Peacock, HBO Max and Quibi, is on the horizon. In addition to linear TV, the time people spend viewing video will be fragmented among the following:.
NOV 25, 2019
That pitch is misleading given that streaming services like Netflix, Prime Video, HBO Now, Disney+ and Apple TV+ do not have ads. Several other streaming services that have ads—including Hulu, YouTube and CBS All Access—have ad-free tiers.
JAN 27, 2021
Podcast: Disney+ has become a household name after 1 year. Can it take on Netflix? YouTube viewing is shifting to CTV screens.
NOV 16, 2020
The ad-free services Netflix, Prime Video, and Disney+ accounted for nearly half of all time spent with streaming in Q2 2020, according to Nielsen. The two most popular services with advertising, YouTube and Hulu, feature subscription ad-free tiers, so a portion of viewing on those platforms also happens without ads.
JUN 18, 2019
UBS analysts estimate that Disney will spend $800 million on original content for Disney+ this year, while RBC Capital Markets estimates that Disney will spend about $500 million on original programming for the platform. Hulu and HBO each reportedly spent $2.5 billion on content in 2017.
DEC 4, 2020
eMarketer principal analyst Mark Dolliver, junior analyst Blake Droesch, vice president of content studio Paul Verna, and senior analyst at Insider Intelligence Sara M. Watson discuss how social media might (actually) be regulated, social commerce, the ceiling for Disney+, Snapchat rolling out TikTok competitor "Spotlight," Spotify testing Snapchat-like Stories, Facebook paying UK publishers for news in 2021, why you should never trust a raven, and more.
SEP 19, 2019
Disney+ and NBCU’s streaming services haven’t even launched. There are so many more moves that are going to be made. I think that, for at least the next three years, you'll continue to see an increase in companies buying shows.”. Key Takeaways. Cable and satellite companies continue to bleed subscribers.
SEP 15, 2020
A good example is the category of advertising video-on-demand platforms (AVOD), which still have fewer viewers than subscription platforms such as Netflix and Disney+ but have grown rapidly. Five leading platforms offering AVOD models—Pluto TV, Roku, Hulu, Tubi, and Peacock—grew revenues by 31% YoY in Q2 2020, reflecting the increased viewing, according to MoffettNathanson Research.
OCT 21, 2020
Disney-owned networks like ABC, FX, and ESPN used billions of ad impressions to promote Disney+ and Hulu. And NBC used the same tactic for Peacock. Netflix, which wasn’t among the top 10 streaming services in terms of TV ad spending, pulled back its TV spending by 17.6% in H1 2020, compared with the same time frame a year ago, according to an iSpot.tv spokesperson.
SEP 22, 2020
The launch of several new subscription video-on-demand (SVOD) services during the pandemic like NBCUniversal’s Peacock, HBO Max, and Quibi—as well as the launch of Disney+ last November—all contributed significantly to digital ad spending.
APR 30, 2020
Disney+ and Amazon Prime Video were also up for consideration, by 14% and 11% of respondents, respectively. GWI's findings show that US internet users are considering a plethora of new services as lockdown persists, despite other data that suggests consumers are pausing spending. Read More:. How the TV Industry May Be Affected by the Coronavirus Outbreak. COVID-19 Impact: US Traditional Ad Spending.
MAY 29, 2020
The platform grew rapidly last year thanks to additional offerings and a bundle with Disney+ and Hulu.
OCT 14, 2019
Disney+ and NBCU’s streaming service haven’t even launched. There are so many more moves that are going to be made. I think that for at least the next three years, you'll continue to see an increase in companies buying shows. Not sure if your company subscribes? You can find out here.
NOV 19, 2020
Today marks a big milestone at Insider Intelligence: We launched our new platform, unifying our two brands (eMarketer and Business Insider Intelligence) into a single online experience and expanded our Financial Services coverage. We also just published a report that’s been long in the making--and it happens to be our very first under the new brand.
SEP 10, 2020
Business Insider Intelligence senior analyst Audrey Schomer, eMarketer senior analyst Ross Benes, forecasting analyst Eric Haggstrom, and vice president of content studio at Insider Intelligence Paul Verna discuss the streaming wars. How long can Netflix maintain its lead? What does the future hold for premium video-on-demand? What's the ceiling for Disney+? And what do we think of the new Apple TV+ bundle strategy?
JAN 7, 2020
eMarketer analyst Ross Benes talks about one thing that summed up 2019 for him and some of his predictions for 2020, focusing on the anxiety around the streaming wars.
NOV 13, 2020
OCT 21, 2019
eMarketer forecasting analyst Eric Haggstrom examines our first-ever ad spend estimates for US connected TV.
NOV 13, 2020
According to an AGF Videoforschung and Kantar survey of video-on-demand users in Germany, Disney+ was already the third-most popular streaming service by June, despite having only entered the market in March.
SEP 9, 2021
There are still fewer Amazon Prime Video users than Netflix users or Disney+ and Hulu users combined. That means that, despite its pioneering position as a video streaming platform, Amazon Prime Video has not managed to lead the online video market in its 15-year trajectory in the space.
APR 9, 2020
New polls on consumer responses to the coronavirus pandemic reveal that when it comes to fear, finances and boredom, generational stereotypes may not hold true.