“Tesco was slightly ahead of the curve in terms of consumer habits and changes in behavior,” Spence said. “It went for a very demand-led view based on predictive insights, using its loyalty data and matching it to geography to prioritize those in need, including health workers and care workers.

Driver assistance: Features involving partially or fully autonomous vehicle operation provide assistance to the driver and collect driving behavior data. Examples include self-parking capabilities, collision avoidance, lane-centering steering, and adaptive cruise control.

“Two trends have combined to make subscriptions a more attractive model: privacy and consumption behavior,” said Yoram Wurmser, eMarketer principal analyst at Insider Intelligence. Limitations on the collection and use of user data, such as those stipulated by the California Consumer Privacy Act (CCPA), make it harder for apps to conduct personalized advertising and attribution.

How often does your brand engage in ongoing email testing behavior designed to improve results? Does your testing strategy inform not just the email program, but the brand’s overall strategy as well? Internal Processes:. How successful is your brand at measuring the success of its program? Are your processes agile enough with respect to changing tactics on the fly?

An October 2019 Octopeek survey of retail, marketplace and ecommerce decision-makers in France found that 51% were already working actively on ecommerce solutions that used AI, and more than 11% were doing some work in this area. Two-thirds of retailers in France considered the use of AI indispensable for ecommerce, and a further 18.5% said it was very useful, per Octopeek.

Although many consumers have returned to relatively normal pre-pandemic behavior, many others have not. The enduring wariness of this latter cohort will weigh on the travel industry for some time.

Its Stars feature—which is meant for children ages 3 and up—focuses on concepts related to rewards and earning, and incentivizes good behavior and habits by awarding stars to its users. Users ages 5 and up then graduate to real money through its Virtual Money Tracker, which helps instill good spending and saving practices.

The latest audience video viewing preferences and behaviors. How to deploy an always-on video strategy to increase brand affinity and promote your company’s culture. Technical advances to help you run a global video app. Presenters:. Adam Jensen is director, broadcast and digital content at Brightcove.

Alibaba’s quarterly earnings: The ecommerce giant posted strong growth in its retail and global businesses, even though we expect its share of China’s total ecommerce sales to dip slightly this year.

Alibaba’s quarterly earnings: The ecommerce giant posted strong growth in its retail and global businesses, even though we expect its share of China’s total ecommerce sales to dip slightly this year.

Integrating with Apple’s Health Records and Android’s CommonHealth app will make mHealth apps more appealing to users, as they’ll become a one-stop shop for checking and relaying information to providers. Physicians and consumers will need to be enticed to use and trust mHealth apps.

There is no global triopoly, but ecommerce is collectively challenging Google and Facebook. Google will claim 28.6% of the worldwide digital ad market this year, and Facebook will take 23.7%. The ecommerce heavyweights combined (Alibaba, Amazon, and JD.com) will take 15.9%. Read Next.

Insurers and insurtechs: Offer mileage-based and/or behavior-based UBI programs to clients and prospects. Auto manufacturers: Make connected vehicle data available to insurers and/or use it in-house to calculate insurance risk for their drivers and offer them tailor-made policies.

And since Instagram uses Facebook’s advertising capabilities, advertisers can target niche audiences across different demographics, interests, behaviors, and more. User adoption of TikTok has exploded. With over 130 million regional users this year, TikTok needs to become an integral part of advertisers’ channel mix.