Building breakthrough brands with staying power in the digital age will combine the best aspects of traditional mass-market branding and a modern growth-hacking mindset. Established brands and digitally native vertical brands (DNVBs) must be willing to learn from one another.
India is the next battleground in the streaming wars: Amazon Prime Video, Disney, and Netflix are fighting for dominance in the growing streaming market.
EU looks to make online platforms safer with sweeping law: Digital Services Act will ban ads to kids and allow regulators to levy big fines against Big Tech violators.
Recent gains in direct-to-consumer (D2C) ecommerce sales are being driven more by incumbent brands than disruptors. What can they learn from each other about building brands in the digital age?