Article
| JUN 17, 2021
According to a 2020 Anti-Defamation League survey of gamers identifying as LGBTQ+, Jewish, Muslim, African American, and Hispanic / Latinx, 28% who experienced online harassment said they avoided certain games based on their reputation for abuse, while 22% claimed to have stopped playing certain games altogether.
Article
| FEB 22, 2022
But that extension also led some digital professionals to take their eye off the ball. It created, for some, the impression that marketers and publishers didn’t need to buckle down immediately to prepare for a cookieless world.
Report
| MAY 5, 2020
And there are only so many hours in a day, so total time spent with media will naturally decline from pandemic levels when people begin splitting their time between their homes and other day-to-day activities, like school and work. Scales Continue to Tip Toward Digital.
Report
| MAR 24, 2022
Article
| JUL 16, 2020
Of course, consumers in China aren’t using their smartphones only for communication. Short-form video and gaming were already pivotal for smartphone usage growth before the pandemic, and the stay-at-home measures simply accelerated their use.
Chart
| JUN 15, 2021
Article
| DEC 9, 2021
According to our October survey with Bizrate Insights, only 13% of US adults had ever used AR or virtual reality (VR) to shop, up by 5 percentage points year over year. But 37% who hadn’t used AR or VR to shop before were at least somewhat interested in doing so. Social media is a prime venue for consuming AR. Snapchat put AR on the social media map with its dog-ear and baby-face Lenses.
Article
| DEC 8, 2021
Majority has raised $27M in a Series A round. In a digital-centric era, its approach for its target audience includes offering customer meetups and native-language advisors.
Article
| MAY 4, 2022
For rapid delivery companies, partnering with supermarkets is an opportunity not only to generate revenues, but also to cut costs associated with purchasing and storing inventory—all important considerations as they look for ways to quickly reach profitability.
Article
| MAY 20, 2020
While only a small portion of ecommerce sales come from social channels, consumer adoption has grown in the past year. We expect that more than 75 million US social network users ages 14 and older will make at least one purchase from a social channel in 2020, up 17.3% from 2019. Influencers can play a powerful role, especially among younger consumers.
Article
| SEP 10, 2021
Yolt only acquired 1.5 million users as of 2020, suggesting the app couldn’t compete against the wide range of neobanks with advanced PFM tools and personal finance apps like Chip and Moneybox that expanded beyond PFM to include investment services. What’s next for ING?
Article
| OCT 18, 2021
The bigger picture: Content censorship is only part of the story, however. LinkedIn was facing intense competition in the Chinese job-seeking app market with homegrown competitors like Zhaopin, MaiMai, Chinahr, and 51job.com. More on this: LinkedIn joins a long line of Western internet companies that have either stopped doing business in China, or were blocked outright.
Report
| MAY 27, 2022
It can only be used at Starbucks stores, where the average customer visits at least six times monthly, per Numerator (formerly InfoScout), offering an easy opportunity for habit formation that translates into loyalty success.
Article
| JUL 22, 2020
Benji Bezemer, known online as @Bonjee, is a Data Analyst orginally from Panama who recently lost his job due to COVID-19, and was struggling to convey his distinguishable skills and individuality to prospective employers. "I had to get creative," he told Medium.
Article
| DEC 17, 2021
AB: We want to provide a more relevant, stickier consumer experience that helps our customers discover products that are not only supplied by national brands but also by regional and local brands. Our main consumer base’s media consumption habits are very different from those of older generations. They're watching less TV and streaming.
Report
| MAR 4, 2021
But this sort of model can only serve as a stop-gap solution until connectivity improves.
Article
| JUL 12, 2021
The ability to host QVC-like livestreams showcasing products has existed since early 2019 but was available only to select sellers until July 2020. That’s when the program opened up to allow members of the Amazon Influencer Program to host livestreams. This model has taken off in China but is still nascent in the US, though Amazon has been working to replicate that success stateside. Twitch.
Article
| MAY 29, 2020
Our forecast is focused only on the US market and our definition of CTVs also includes smart TVs. The next update to this forecast will be published in August. “Roku has been the brand most synonymous with CTV because it was the first CTV-focused device in the market," said Insider Intelligence junior forecasting analyst Nazmul Islam.
Report
| AUG 23, 2021
This includes digital billboards, digital street furniture, digital transit, and digital place-based displays. In interviews, advertisers and OOH executives regularly credit DOOH as being more flexible than traditional OOH when it comes to campaign planning and ad buying.
Report
| NOV 24, 2020
With many consumers shopping for these products online, advertisers in those categories quickly piled into digital media—and often, social media. This bullishness is abundantly clear in recent research conducted among ad buyers.
Report
| DEC 4, 2020
Chase tops the Transfers category as the only bank to offer all seven features. This is its second year at the top of the podium: In 2019, it lacked only one rare and now discontinued criterion, photo bill pay.
Report
| DEC 10, 2020
Digital therapeutics (DTx) were gaining popularity as tools to help slash the US’ $3 trillion annual spending on chronic disease, and the pandemic has vaulted digital therapies into the spotlight. Now, the Teladoc-Livongo megamerger is heating up competition in the DTx space as players race to capture a slice of a market slated to reach $56 billion by 2025.
Article
| MAR 9, 2022
We forecast the US online fashion resale market will grow by 46.6% YoY in 2022 to $15.50 billion, but most of this growth will be driven by existing buyers spending more, rather than new shoppers entering the market. Paths to profitability: With the number of online fashion resale shoppers growing slowly, resale platforms must find other ways to make money.
Article
| FEB 25, 2022
However, Alibaba’s massive user base means its only option for expansion is to convince existing customers to spend more—a tricky proposition in an uncertain economy.
Article
| MAY 5, 2022
Shopify is positioning itself as an anti-Amazon that “not only level[s] the playing field for independent businesses, but tilt[s] it in their favor—turning their size and agility into their superpower,” said CEO Tobi Lütke in a blog post. The big takeaway: Shopify generated $1.2 billion in Q1, falling short of analysts’ expected $1.25 billion.