Readying for its next phase of growth with the splashy hire of lululemon athletica exec Stuart Haselden as COO (with plans to eventually take over as CEO), current co-founder and CEO Steph Korey encountered a public relations crisis as private messages revealed questionable treatment of her customer service employees.
According to last year’s Pew survey, only 36% said facial recognition technology was acceptable for landlords to track people who enter and leave buildings; 30% found it acceptable for companies to track employees; and just 15% found it acceptable for advertising purposes.
“Are they reopening stores, are they offering new services, are they making charitable contributions, what are they doing for their employees—and does it seem to be working? There's a much larger consciousness of the decisions, day to day, that are happening between competitors in a certain category,” Cole said. Putting It in Context: The State of Social Listening.
Meanwhile, research by Oracle conducted in February 2019 found that sources such as friends, family and colleagues, store employees and other consumers online were more likely to be trusted than influencers, even among people ages 18 to 24. Morning Consult’s study aligned with this finding.