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  • Report
     | 
    OCT 15, 2019
  • Article
     | 
    FEB 19, 2021

    Too much TV to talk about

  • Report
     | 
    OCT 15, 2019
  • Report
     | 
    NOV 5, 2019

    Larger retailers are beginning to act more like digital media companies by leveraging their web traffic and first-party customer data into ad businesses.

  • Audio
     | 
    JAN 15, 2021

    eMarketer research analyst Mariel Soto Reyes and principal analysts at Insider Intelligence Mark Dolliver and Jeremy Goldman discuss the future of short-form video, HBO Max's release structure experiment, a new service to streamline streaming, how the pandemic affected computer usage, why Apple wants in on cars, what actually happens when you experience déjà vu, and more.

  • Report
     | 
    DEC 18, 2020

    The retail industry is transforming at both physical stores and in digital. This report examines 10 trends that will most shape retail in the year ahead.

  • Audio
     | 
    FEB 2, 2021

    eMarketer junior forecasting analyst Zach Goldner and senior forecasting analyst at Insider Intelligence Oscar Orozco discuss how US media use will change in 2021: Are fewer Americans watching TV, which digital devices are being used more, and how much time is spent with TikTok and Disney+? They then talk about how much people are willing to pay for TV streaming, virtually co-viewing digital content, and whether video games have replaced music as the most important aspect of youth culture.

  • Article
     | 
    JUL 12, 2021

    Creator economy crescendo: Amazon is quickly building out areas of its business that center on influencers, as the walls between social media and ecommerce erode and creators' roles in those spaces start to blend together.

  • Report
     | 
    OCT 15, 2019
  • Audio
     | 
    DEC 18, 2020

    eMarketer principal analysts Mark Dolliver, Sara M. Watson, and Debra Aho Williamson, junior analyst Blake Droesch, and vice president of content studio at Insider Intelligence Paul Verna discuss whether the FTC will break up Facebook, a new Discovery+ streaming service, whether Facebook ads are reaching saturation, how customer service changed in 2020, the FTC wanting Big Tech to explain what they do with data, what most people dream about, and more.

  • Audio
     | 
    OCT 9, 2019

    eMarketer vice president of content studio Paul Verna breaks down the cutthroat streaming video service landscape, time spent with TV vs. video, Food Network’s new video subscription service and how to measure esports audiences.

  • Audio
     | 
    DEC 4, 2019

    eMarketer vice president of content studio Paul Verna discusses how another Disney is being created. He then talks about why Facebook is helping users take their photos and videos with them, why emotionless TV ads aren't thinking long term and why there was a flurry of political ads on Facebook over Thanksgiving weekend.

  • Audio
     | 
    DEC 17, 2020

    eMarketer forecasting analyst Eric Haggstrom and principal analysts at Insider Intelligence Jeremy Goldman, Andrew Lipsman, and Nicole Perrin discuss some very specific predictions for 2021: new leadership at Facebook, Amazon shops for a TV network and movie theaters, streaming services team up, and more.

  • Audio
     | 
    OCT 25, 2019

    eMarketer principal analysts Mark Dolliver and Nicole Perrin and junior analyst Blake Droesch discuss how moderation plays into online communities, analyze Snapchat’s Q3 results and shed light on how streaming services are gearing up for the next front in the streaming wars.

  • Article
     | 
    SEP 21, 2020

    While pandemic-driven lockdowns may have benefited certain forms of media, the traditional pay TV industry is not one of them. In fact, cable, satellite, and telecom TV providers will lose the most subscribers ever.

  • Audio
     | 
    DEC 1, 2020

    Business Insider Intelligence senior research analyst Audrey Schomer, eMarketer senior analyst Ross Benes, forecasting analyst Eric Haggstrom, and vice president of content studio at Insider Intelligence Paul Verna discuss TV: How are sports audiences changing, and how does that affect pay TV? They then talk about T-Mobile's new skinny TV bundle, Roku's Q3 earnings, and live TV streaming prices.

  • Audio
     | 
    AUG 15, 2019

    eMarketer analyst Ross Benes and vice president of content studio Paul Verna discuss the potential impact of Disney’s new streaming bundle. They also explain why the CBS/Viacom merger matters, where Americans like the stream video and UK media regulations.

  • Audio
     | 
    OCT 19, 2020

    Traditionally, advertisers make big spending commitments to get the best deal on TV inventory. eMarketer principal analyst at Insider Intelligence Nicole Perrin speaks with fellow principal analyst Andrew Lipsman, senior analyst Ross Benes, and forecasting analyst Eric Haggstrom about why Procter & Gamble's chief brand officer Marc Pritchard thinks marketers don't benefit from this arrangement as much as those on the sell side do. They also talk about what's going on at Quibi, Apple TV+, and The Walt Disney Co.

  • Audio
     | 
    DEC 2, 2019

    eMarketer junior analyst Blake Droesch and principal analyst Nicole Perrin talk about the varying positions that the major social platforms have taken on political advertising. They also discuss early reactions toward Disney+, TikTok influencers and a new community hub feature from Tumblr.

  • Audio
     | 
    JUL 13, 2020

    eMarketer analyst Ross Benes, senior analyst Audrey Schomer and vice president of content studio at Insider Intelligence Paul Verna discuss whether Quibi is already in trouble three months after launch. They then talk about the HBO branding fiasco and why it might be time to start taking Twitch more seriously.

  • Audio
     | 
    NOV 8, 2019

    eMarketer principal analysts Nicole Perrin and Yory Wurmser join vice president of content studio Paul Verna to chat about whether the ad industry has a fundamental problem, a possible solution for the struggling newspaper business, marketing strategies of the latest video streaming platforms, how to make parts of your car invisible and more.

  • Audio
     | 
    OCT 30, 2020

    eMarketer principal analyst Mark Dolliver, junior analyst Blake Droesch and vice president of content studio at Insider Intelligence Paul Verna discuss the end of Quibi, Facebook's mini social networks called "Neighborhoods," Uber reclassifying drivers as employees, whether ads near political content affect brand perceptions, the state of Facebook post-election, how long Americans spend looking for things they've lost, a creature that sleeps while moving, and more.

  • Audio
     | 
    OCT 13, 2020

    eMarketer senior analyst Ross Benes, forecasting analyst Eric Haggstrom and senior forecasting analyst at Insider Intelligence Oscar Orozco discuss the gradual return of sports audiences and how advertisers are viewing these marketing opportunities. They then talk about Facebook halting political ads after the election, Twitch selling inventory on Amazon's advertising platform, and out-of-home advertising in Q2.

  • Audio
     | 
    SEP 25, 2020

    eMarketer vice president of content studio at Insider Intelligence Paul Verna steps in as host of this week's "The Weekly Listen," where he and eMarketer principal analysts Mark Dolliver and Debra Aho Williamson, and junior analyst at Insider Intelligence Blake Droesch discuss the latest updates on the TikTok saga, Quibi's unique predicament, Roku and NBCUniversal's buried hatchet, new game consoles from Sony and Microsoft, the Emmys' declining viewership, and how a home-field advantage influences soccer (or football, if you're European) referees.

  • Audio
     | 
    MAR 11, 2020

    eMarketer forecasting analyst Eric Haggstrom and vice president of content studio Paul Verna discuss the details of the new short-form video platform Quibi. They then talk about Australia suing Facebook, Amazon selling its cashierless technology to other retailers and Postmates new "non-contact" food delivery option.

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