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    Report
     | 
    MAY 13, 2020

    The same general trends hold true for magazine and radio engagements per day. Magazine readers in Japan will spend 6 minutes per day with their favorite titles this year, and the same will be true through at least 2022. Radio remains slightly more popular than either print format, and it has also leveled off in terms of time spent.

    Report
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    OCT 15, 2020

    Magazine readership, by contrast, posted significantly lower penetration this year, at 50.5% overall. Again, readership was higher than average among older respondents (67.9%), affluents (59.0%), and rural households (53.3%). Whatever the comparative fortunes of newspapers and magazines in print format, internet users in Denmark spent an average of 40 minutes per day with print in H1 2020.

    Report
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    OCT 15, 2020

    A broadly similar age-related pattern emerged among print magazine readers. But unlike newspapers, magazines appeared to have lost reach, with readership dropping below 50%. Broadcast radio consumption rose by almost 3 percentage points in H1 2020. Nearly 82% of internet users listened to live radio programs during the prior month, spending an average 1:12 per day.

    Report
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    OCT 15, 2020

    In Q1 2019, over half of internet users had read a print newspaper in the prior month; a similar number had read a print magazine. In Q1 2020, the share reading printed news plunged by 10.3 percentage points, to 41.7%. Magazine penetration fell by 7 percentage points, to 46.3%, according to GlobalWebIndex and Publicis Media.

    Report
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    MAY 11, 2020

    The print magazine business has been in decline as well. Rogers Media, once the largest magazine publisher in Canada, sold off its remaining print properties in 2019, including long-standing titles like Maclean's, Chatelaine, Today's Parent, Hello! Canada, along with digital publications Flare and Canadian Business. Radio Will Dip Due to a Pause in Commuting.

    Article
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    MAR 22, 2021

    According to Fortune magazine, a July 2020 report from Ketchum noted that “45% of American shoppers have altered their brand preference amid the rapid changes in the world.” And a short month later, McKinsey’s research estimated that number at 73%. The pandemic certainly has accelerated the shift to online shopping and this is further eroding brand loyalty by:.

    Report
     | 
    OCT 15, 2020

    For example, print newspaper and magazine readership declined more than 5 percentage points between Q1 2019 and Q1 2020 to 40.3% and 32.1%, respectively, per GlobalWebIndex/Publicis Media. In addition, the average daily time spent reading print press remained the lowest recorded for any activity, at just 28 minutes.

    Report
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    OCT 15, 2020

    More than 61% of internet users had read a print newspaper in the prior month, and 57.7% had read a print magazine. Female respondents and urban dwellers were more likely to read either format. The time spent with online press (1:08 daily, on average) was substantially higher than the 43 minutes devoted to print press, though both had risen YoY.

    Report
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    OCT 15, 2020

    Internet users polled in H1 2020 spent an average 51 minutes each day with print newspapers and magazines but 1:32 daily reading online press. The audio picture is more complex. Broadcast radio continues to do well in Saudi Arabia. The share of internet users tuning in to live radio programming in the previous month rose from 51.5% in Q1 2019 to 55.8% in Q1 2020, per GlobalWebIndex/Publicis Media.

    Report
     | 
    OCT 15, 2020

    To date, print newspapers and magazines have also maintained a significant market presence—read by 51.4% and 54.0% of internet users, respectively, in the month prior to polling. But both print formats are now gradually losing readers, as more consumption shifts online. Time spent with print press and online publications both increased slightly in H1 2020, to 26 minutes and 35 minutes, respectively.

    Report
     | 
    OCT 15, 2020

    Fewer than 45% of respondents had read a print magazine, though. Readership of both formats was higher among men and those in the 55-to-64 age bracket. Time spent with print press (35 minutes daily, on average) remained higher than the 24 minutes devoted to online press. Social networks engaged more internet users in Israel than any traditional media format except TV.

    Report
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    OCT 15, 2020

    Print magazine readership took the biggest hit, falling 8 percentage points in Q1 2020 to 59.6% of internet users ages 16 to 64. Meanwhile, 64.2% had read a newspaper in the month prior to polling, a drop of nearly 6 percentage points. Yet in both cases, readership was notably high compared with other countries that GlobalWebIndex and Publicis Media monitored.

    Report
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    OCT 15, 2020

    Readership of print newspapers and magazines dropped more than 7 percentage points YoY to 64.3% and 57.5%, respectively. Time spent figures mirror this disparity. In H1 2020, internet users spent a daily average of 2:18 with broadcast TV, compared with just 40 minutes reading print press, per GlobalWebIndex. Consumption of time-shifted TV content had changed little since 2019.

    Report
     | 
    OCT 15, 2020

    The reach of print newspapers and magazines actually increased in Q1 2020, to 79.4% and 70.5%, respectively. These publications remain especially popular among older respondents and the urban population. That said, more than 72% of internet users ages 16 to 24 also read a print newspaper in the prior month.

    Report
     | 
    OCT 15, 2020

    Print magazines suffered even heavier losses, with penetration down 17 percentage points to 51.6%.

    Report
     | 
    OCT 15, 2020

    In Q1 2020, the share of internet users who read a print newspaper in the prior month fell year over year from 65.8% to 64.6%; penetration of print magazines also shrank, from 67.2% to 64.5%. Respondents 45 to 64 were the most likely to consume any print publications. The reach of broadcast radio remained greater in Poland than in most other countries, at 85.1%.

    Report
     | 
    OCT 15, 2020

    Nearly two-thirds had read a print newspaper, and 59.1% had read a print magazine. All those values were essentially unchanged since H1 2019. Time spent with both radio and print press had declined slightly, however. Smartphones were more widespread in 2020, while the appeal of tablets and PCs may be waning.

    Report
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    OCT 15, 2020

    Print magazines also suffered with respect to 2019, as readership fell from 58.7% to 50.1%. Youth was a significant indicator: Fewer than 29% of respondents ages 16 to 24 had read either print format. Penetration of broadcast radio dropped by almost 5 percentage points during the same period, to less than 50%.

    Article
     | 
    APR 10, 2019

    Newspapers and magazines have seen declining print revenues for years and hoped digital would make up for those losses. But even as the US digital ad market will grow by 19.1% this year to $129.34 billion, newspapers and magazines aren’t seeing increases nearly that big.

    Report
     | 
    OCT 15, 2020

    Print magazines performed better, recording penetration of 47.6%. In both cases, usage was higher among men, older respondents, and those in better-off households. Penetration of broadcast radio also declined by a few percentage points between H1 2019 and H1 2020, but radio did reach a larger audience than audio streamed from digital sources, at 77.7% and 75.1% of internet users, respectively.

    Report
     | 
    OCT 15, 2020

    During the same period, magazine readership dropped below the halfway mark, to 49.0%. Similar to last year, those in the 45-to-54 age bracket were most likely to consume print content. Internet users in affluent homes and those living in urban areas also maintained above-average engagement with print formats. Time spent daily with print press was just 1 minute less YoY, at 46 minutes.