Bloomberg reported that Netflix spent $21.4 million to produce its smash hit “Squid Game” and $24.1 million on Dave Chappelle’s most recent comedy special. These anecdotal figures don’t tell us much about how Netflix funds the hundreds of other projects it green-lights each year, but they provide some context for how much money the streaming service allocates to some of its programming.

The news: Netflix is digging deeper into gaming with a $72 million acquisition of Finnish mobile game studio Next Games. The deal is expected to close in Q2 2022, per TechCrunch.

Intel earns Nvidia’s vote as potential foundry partner: Future Intel chip fabs could boost capacity for GPUs and other chips, taking away TSMC and Samsung’s dominance and bringing production closer to home.

Among mobile gamers in the US, more than half said they typically play smartphone games while watching TV.

The Unreal Engine 4-based collaborative game-building platform comes with a developer toolkit that makes game development more accessible, across both mobile or desktop. Up to 20 users can work on a game simultaneously. Crayta has a repository of thousands of user-made games that users may explore or add to with their own efforts.

On today's episode, we discuss how much Americans shop on their smartphones, what's encouraging them to shop more, and what's holding them back. We then talk about what to make of Apple's battle with Epic Games, where 5G has gone, and how advertisers are handling looming third-party cookie changes. Tune in to the discussion with eMarketer principal analyst at Insider Intelligence Yory Wurmser.

Find out why creating brands that consumers love matters, and how to measure brand impact while exceeding your short- and long-term goals. Hear from Neustar’s Catie Daly, senior consultant, and BERA’s Henry Tam, SVP, global sales and partnerships.

Key stat: Gamers are open to seeing brands in games, but it’s important to consider how the brand’s products mesh with the game environment. In a June 2021 Comscore survey, 42% of respondents said they expect product placement will be relevant to the game.