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  • Report
     | 
    AUG 6, 2020

    But even though ad prices dropped, because foot traffic has declined across many outdoor areas, the cost that outdoor advertisers pay per viewer who sees their ads hasn’t necessarily changed, depending on where the outdoor ad appears.

  • Article
     | 
    MAY 13, 2020

    Having a strong online presence is going to be vital for SMBs, especially for those that rely on foot traffic for sales. By embracing digital, SMBs can expand their customer base, stay visible and build on their existing relationships. Read More:. On-Demand Meet the Analyst Webinar: From Survival to Revival—Best Practices in SMB Marketing Amid the Coronavirus Crisis.

  • Report
     | 
    APR 24, 2020

    We expect OOH will suffer from reduced foot traffic in places like Yonge-Dundas Square in Toronto. Foot traffic in typically dense areas of Canada declined between 65% and 95% in March and April, according to a Chameleon Digital Media study commissioned by Omnicom.

  • Article
     | 
    JUN 29, 2020

    Best Buy, which closed its stores to foot traffic, has reported very strong curbside pickup growth. While physical stores may be on the decline, they are still needed in the omnichannel world.

  • Interview
     | 
    AUG 12, 2021

    We've created a positive loop where we’re sending incremental foot traffic to the retailer [through new product releases and add-ons]. In August of last year, we launched the Quip Smart Toothbrush and Smart Motor. The motor is backward compatible with the millions of brushes that we've already sold. It's an easy, low-cost upgrade.

    Shane Pittson
    Vice President, Growth
    Quip
  • Article
     | 
    APR 8, 2021

    But the online shift doesn’t mean that brick-and-mortar retail should go away anytime soon: Retail foot traffic is already climbing back up and will likely continue to recover—62% of consumers say they plan to shop in-store at least once per week this spring. This means that retailers might want to focus on both in-store and online retail in order to maximize overall sales as the pandemic phases out.

  • Article
     | 
    MAY 6, 2020

    A day after launching in Ulta Beauty stores, foot care brand Barefoot Scientist received unfortunate but inevitable news: Ulta's locations would have to close due to the pandemic. For the relatively new company, it was disheartening that consumers wouldn’t be able to test its products in-store. But like other brands coping with the pandemic, Barefoot Scientist has learned to adapt and focus on the present.

  • Article
     | 
    JUN 9, 2021

    As consumers start to return to stores and foot traffic nears 2019 levels, Shopify is planning to extend its reach to brick-and-mortar with point-of-sale (POS) integration.

  • Article
     | 
    APR 5, 2020

    Aside from the many brick-and-mortar retailers watching foot traffic and sales drop to near zero, the most profound shift in consumer behavior is happening in grocery ecommerce—and this shift is likely to have one of the longest-lasting consequences.

  • Report
     | 
    JUL 2, 2020

    OOH will suffer from social distancing rules that will reduce foot traffic in places like Yonge-Dundas Square in Toronto. Foot traffic in typically dense areas of Canada declined between 65% and 95% in March and April, according to a Chameleon Digital Media study commissioned by Omnicom.

  • Video
     | 
    MAR 3, 2021

    Top channel/screen combinations for strong offline sales, in-store foot traffic, and app downloads. Presenters. Max Knight is vice president, analytics at Amobee. Max has built and leads the analytics team, and is devoted to helping brands and agencies discover and use deep insights to answer questions about their advertising, audiences, and messaging.

  • Report
     | 
    DEC 16, 2020

    They researched pickup and delivery options, foot traffic, and available inventory. Google continues to build out the attributes businesses can list, from sanitary policies to ownership information. Taing expected virtual services associated with a local business to become a big growth area in 2021. Trend No. 5: iPhone 12 Will Supercharge Mobile AR.

  • Article
     | 
    MAR 25, 2020

    The dramatic overnight drop in foot traffic led to many brick-and-mortar businesses struggling to stay afloat. Data published by the National Bureau of Statistics (NBS) in China found that retail, as well as restaurant and dining sales, declined by 20.5% from January to February 2020 on a year-over-year basis. Dining services suffered a jaw-dropping 43.1% decrease.

  • Article
     | 
    JAN 27, 2021

    Fall 2020 research by Vancity Community Investment Bank (VCIB) and the Canadian Urban Institute examining seven city main streets in Ontario and British Columbia showed that foot traffic was down between 35% and 70% compared with the same time in 2019. In addition to general foot traffic declines, the suspension of attendance at sporting events crushed place-based OOH revenues.

  • Report
     | 
    MAY 21, 2020

    Dedicated counters allow Amazon customers to drop off their returns easily, while the physical retailers benefit from incremental foot traffic. The irony, of course, is that some of the retailers threatened by Amazon’s encroachment into their categories now rely on the ecommerce giant to bring customers through the door.

  • Article
     | 
    APR 26, 2021

    Audio: How big can Amazon get, Best Buy's membership program, and foot traffic recovery. Article: Bezos’s call for automated staffing schedules to reduce injuries fails to address employee concerns. Article: Here are the top 10 US ecommerce companies for 2021—plus 6 key takeaways from our latest forecast.

  • Article
     | 
    SEP 29, 2020

    Sales have been somewhat curtailed by the decline in traffic to physical stores—no foot traffic whatsoever for several weeks, in fact, thanks to lockdown measures. However, with consumers spending so much time at home, demand has remained strong for certain products. According to May 2020 polling by YouGov, adults in Great Britain reported spending more on some product categories since the lockdown.

  • Report
     | 
    JUN 29, 2020

    As in many other markets, traditional media ad spending in China was already in structural decline, and the extra hit from cinema closures, reduced foot traffic and sports postponements—combined with the economic recession—will substantially accelerate its contraction. We expect ad spending on traditional media platforms to decline by 9.6% in 2020, totaling $29.92 billion.

  • Report
     | 
    JUN 10, 2020

    The in-person retail experience in China will likely be entering full crisis mode in the coming years, as nonecommerce retailers and commercial shopping venues continue to struggle with existentially threatening declines in foot traffic. The Impact of COVID-19. China’s national lockdown lasted about three months, with varying degrees of severity depending on the city and province.

  • Report
     | 
    OCT 2, 2020

    We expect total retail sales in Germany will decline by 8.2% this year, thanks to pandemic-induced recessionary pressures and reduced foot traffic to brick-and-mortar stores. However, we also forecast a simultaneous 16.2% increase in retail ecommerce sales.

  • Report
     | 
    OCT 8, 2020

    Like Facebook Shops, the new Shop feature may help small businesses, many of which have suffered due to lost foot traffic at physical stores. Giving them the tools to pivot to digital and stay afloat benefits Facebook, too, as small- and medium-sized businesses (SMBs) make up an integral part of its advertiser base and revenues.

  • Report
     | 
    SEP 24, 2020

    Sales have been somewhat curtailed by the decline in traffic to physical stores—no foot traffic whatsoever for several weeks, in fact, thanks to lockdown measures. However, with consumers spending so much time at home, demand has remained strong for certain products. According to May 2020 polling by YouGov, adults in Great Britain reported spending more on some product categories since the lockdown.

  • Report
     | 
    JUN 17, 2020

    The decline in foot traffic to physical retail locations will undoubtedly have a negative impact on retailers’ bottom lines this year. As such, we significantly revised our total retail sales growth figures downward to a drop of 5.3%, with sales declining to $1.506 trillion in 2020. We expect total retail sales to return to their pre-pandemic levels within two to three years.

  • Report
     | 
    AUG 24, 2020

    With US stores starting to reopen, some retailers are also hiring influencers to help boost in-store foot traffic and sales. Department store Nordstrom, which opened its New York City locations in late June, tapped style blogger Wendy Nguyen and others to create sponsored posts highlighting both the store’s product selection and new health and safety measures.

  • Report
     | 
    AUG 26, 2020

    Conversion, Sales and In-Store Foot Traffic: In January 2020, Panera launched its most successful AR execution to date on Facebook and Snapchat, which let users have fun by yawning into the camera to trigger a sunrise and cup of Panera coffee to pop up, and then learn more about Panera’s breakfast wrap by flipping their phone around to see a virtual breakfast wrap on a tray.

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