DEC 31, 2020
According to Comscore's Media Metrix, there were 64.4 million unique visitors to TikTok’s website and app across Argentina, Brazil, and Mexico in July 2020. That's up from 15.8 million in January 2020 and just 5.0 million in July 2019. TikTok’s rise in Latin America is the result of an increased corporate focus on the region—most notably in Brazil.
JUL 2, 2020
This report explores the impact COVID-19 will have on our latest regional estimates and trends for total media, traditional media, digital and mobile ad spending in six markets in Latin America: Argentina, Brazil, Chile, Colombia, Mexico, and Peru.