Audio: Advertising on Pinterest, getting curbside pickup right, and how to know when in-store retail is back. Article: A new identity challenge for marketers: Apple’s mobile ad ID becomes opt-in. Article: Inside walled gardens: The long-standing challenge of ad measurement and attribution.

Ecommerce’s share of total retail in Canada is higher than we previously expected, as brick-and-mortar outlets are forced to shutter and online shopping becomes a necessity.

The Digital Trust Report evaluates consumer perception of nine major social networks—Facebook, Instagram, LinkedIn, Pinterest, Reddit, Snapchat, TikTok, Twitter, and YouTube—and ranks those platforms according to how our survey respondents perceive them along our five pillars of digital trust.

Social commerce is on the rise as visual platforms like Pinterest and Instagram fill a need for product discovery. By developing an effective social commerce strategy, brands and retailers can drive awareness, affinity, consideration and conversion.

Visual search is evolving rapidly from a niche tool to a more broadly offered and used tool for finding information. This report looks at how consumers use visual search and how marketers should utilize it.

Many people turned to social media in recent months to stay connected with friends and loved ones and to share information. But the pandemic didn’t increase the number of people using social networks or messaging apps.