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  • Report
     | 
    OCT 11, 2021

    Such originals and exclusives accounted for 21.7% of total time that people in the US spent listening to podcasts on Spotify, according to a September 2020 Spotify newsletter obtained by Insider. (Whereas, on a global level, originals and exclusives accounted for 18.7% of total time spent with podcasts.).

  • Report
     | 
    MAY 12, 2021

    Substack: Launched in 2017, Substack is a service that allows writers to create and send paid newsletters to subscribers. Substack collects 10% of subscription revenues from its users, and its payment provider, Stripe, takes another 2.9% plus a 30-cent transaction fee.

  • Article
     | 
    AUG 20, 2021

    To stay on top of these and other retail and ecommerce trends, subscribe to our newsletter here. To see if your company subscribes to Insider Intelligence, follow this link.

  • Report
     | 
    JUL 29, 2021

    When investing in ads to support an ABM strategy, US B2B marketers generally target their audiences through social media (64%), paid search (36%), and email newsletter sponsorships (23%), according to May 2021 custom research provided to eMarketer from Ascend2. B2Bs will not be immune from the impact of Google Chrome’s impending deprecation of third-party cookies as a tracking and targeting mechanism.

  • Report
     | 
    MAR 25, 2021

    Interest in SDOH began ratcheting up in 2019, when mentions of social determinants in insurers’ earnings calls surpassed all other years combined, per a June 2019 CB Insights newsletter.

  • Report
     | 
    NOV 22, 2021

    On newsletter platform Substack, the top 10 creators collectively made more than $20 million annually as of June. The result? Some larger influencers can (quite literally) afford to forgo new brand sponsorships, while demand among smaller influencers will grow. Noteworthy in Key Industries. Social Media. Social Platforms Will Expand Creator Tools for Smaller Influencers.

  • Report
     | 
    JAN 11, 2021

    “Buyers needed assurance that the money invested would result in action-based brand engagement like a click, purchase, or newsletter sign-up to determine [return on ad spend]. As larger advertising verticals like auto and travel come back into the programmatic channel, we’ll likely see some brand advertising return to display.

  • Article
     | 
    APR 13, 2021

    Most of the publishers we interviewed for our “Publishers and Commerce 2021” report said the majority of their ecommerce revenues come from affiliate partnerships—meaning commissions earned on conversions or clicks they drive to a brand or retailer through affiliate links placed in content on their sites or other channels, like their social media accounts and email newsletters.

  • Report
     | 
    OCT 10, 2019

    Axios has used email newsletters as an audience engagement tool and offers ad placements in those newsletters. It’s premium content and a premium ad experience where, for example, brands are a contextual fit for the newsletter topic. It’s also an environment where audiences are highly engaged and coming back to engage again and again, day after day.

  • Chart
     | 
    MAR 31, 2021
  • Article
     | 
    MAR 9, 2021

    For more insights and key statistics on the biggest trends in today's most disruptive industries, subscribe to our Chart of the Day newsletter. A staggering 65% of US air travelers think digital vaccine passports, which would confirm a passenger has been inoculated against the coronavirus, are a good idea for air travel.

  • Article
     | 
    MAR 8, 2021

    For more insights and key statistics on the biggest trends in today's most disruptive industries, subscribe to our Chart of the Day newsletter. While the majority of US adults don’t particularly trust any form of advertising, nearly half said they trust print, TV, and radio ads. Meanwhile, fewer than 1 in 5 US adults said they trust social media ads. More like this:.

  • Article
     | 
    MAR 10, 2021

    For more insights and key statistics on the biggest trends in today's most disruptive industries, subscribe to our Chart of the Day newsletter. Android web traffic made up the majority of all web traffic in every global region in Q4 2020. Africa led this trend, where the Android OS made up 90% of all web traffic, while Oceania led in the iOS category, but with just 48%. More like this:.

  • Report
     | 
    SEP 9, 2021

    Amazon Studios’ content budget is smaller than those of Disney and Netflix, according to a 2021 estimate from Wells Fargo cited by video industry newsletter State of the Screens. However, Amazon outspends Discovery, Apple, Facebook, and other digital players that have ventured into original programming.

  • Article
     | 
    MAR 1, 2021

    For more insights and key statistics on the biggest trends in today's most disruptive industries, subscribe to our Chart of the Day newsletter. Only 14.4% of US adults say they are willing to pay more than $15 per month to read digital content and 7 in 10 say their digital content budget maxes out at or below the $10 mark. More like this:. Article: (More) digital trends for 2021.

  • Article
     | 
    MAR 1, 2021

    For more insights and key statistics on the biggest trends in today's most disruptive industries, subscribe to our Chart of the Day newsletter. Nearly half of US human resource leaders think artificial intelligence (AI) will take on the burdensome, menial tasks of their daily work–but only 9% think the technology will actually result in improved compliance. More like this:.

  • Article
     | 
    MAR 1, 2021

    For more insights and key statistics on the biggest trends in today's most disruptive industries, subscribe to our Chart of the Day newsletter.

  • Article
     | 
    MAR 3, 2021

    For more insights and key statistics on the biggest trends in today's most disruptive industries, subscribe to our Chart of the Day newsletter. According to executives worldwide, debit cards, credit cards, and PayPal ranked as the top three payment methods used for fraud.

  • Article
     | 
    FEB 25, 2021

    For more insights and key statistics on the biggest trends in today's most disruptive industries, subscribe to our Chart of the Day newsletter. Provoke Insights found that 41%of B2B marketing and sales professionals look to an outside marketing agency for logo design assistance, and 31% seek external input on mission statements as well as messaging. More like this:.

  • Article
     | 
    MAR 5, 2021

    For more insights and key statistics on the biggest trends in today's most disruptive industries, subscribe to our Chart of the Day newsletter. In 2020, the number of monthly mobile gamers in North America ages 45 and older increased by 17% year over year, while monthly mobile gamers between the ages of 25 and 44 grew by 13%. These were the two highest growth rates across all age groups.

  • Article
     | 
    MAR 1, 2021

    For more insights and key statistics on the biggest trends in today's most disruptive industries, subscribe to our Chart of the Day newsletter. For Employee Appreciation Day, we're taking a look an October 2020 survey of what remote employees expect from their companies.

  • Article
     | 
    FEB 19, 2021

    For more insights and key statistics on the biggest trends in today's most disruptive industries, subscribe to our Chart of the Day newsletter. The number of US original scripted series doubled between 2011 and 2019 but the length of a day remained the same, so viewers may be overwhelmed watching WandaVision, binging Bridgerton, and tuning in to Ted Lasso. More like this:.

  • Article
     | 
    FEB 23, 2021

    For more insights and key statistics on the biggest trends in today's most disruptive industries, subscribe to our Chart of the Day newsletter. Worldwide, consumer trust in banks’ ability to keep data secure plunged from 51% to 37% over the past two years—but even with such a drop off, banks were still the most trusted service providers, while social networks ranked dead last. More like this:.

  • Article
     | 
    FEB 22, 2021

    For more insights and key statistics on the biggest trends in today's most disruptive industries, subscribe to our Chart of the Day newsletter. Consumers worldwide would trust robots over humans to detect financial fraud, reduce spending, and even invest in the stock market. More like this:. Report: Western Europe Retail Trends 2021.

  • Article
     | 
    FEB 17, 2021

    For more insights and key statistics on the biggest trends in today's most disruptive industries, subscribe to our Chart of the Day newsletter. It takes a village to raise a child, but many parents stuck at home during the pandemic may not have access to their local child-raising village.