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  • Audio
     | 
    OCT 25, 2021

    Don’t miss Brave New Worlds 2021, the virtual marketing and analytics event of the year! Brave New Worlds will be held virtually and free of charge on November 9 and 10. You’ll hear from today’s top minds in marketing, data, and analytics, including executives from Facebook, General Motors, Capgemini, Publicis, and more. Register Now!

  • Audio
     | 
    OCT 20, 2021

    Don’t miss Brave New Worlds 2021, the virtual marketing and analytics event of the year! Brave New Worlds will be held virtually and free of charge on November 9 and 10. You’ll hear from today’s top minds in marketing, data, and analytics, including executives from Facebook, General Motors, Capgemini, Publicis, and more. Register Now!

  • Audio
     | 
    OCT 22, 2021

    Don’t miss Brave New Worlds 2021, the virtual marketing and analytics event of the year! Brave New Worlds will be held virtually and free of charge on November 9 and 10. You’ll hear from today’s top minds in marketing, data, and analytics, including executives from Facebook, General Motors, Capgemini, Publicis, and more. Register Now!

  • Audio
     | 
    OCT 12, 2021

    Don’t miss Brave New Worlds 2021, the virtual marketing and analytics event of the year! Brave New Worlds will be held virtually and free of charge on November 9 and 10. You’ll hear from today’s top minds in marketing, data, and analytics, including executives from Facebook, General Motors, Capgemini, Publicis, and more. Register Now!

  • Audio
     | 
    OCT 29, 2021

    Don’t miss Brave New Worlds 2021, the virtual marketing and analytics event of the year! Brave New Worlds will be held virtually and free of charge on November 9 and 10. You’ll hear from today’s top minds in marketing, data, and analytics, including executives from Facebook, General Motors, Capgemini, Publicis, and more. Register Now!

  • Audio
     | 
    OCT 27, 2021

    It’s our third episode of Brand Anatomy, where we get exclusive looks inside leading brands! Today, eMarketer Briefing director Jeremy Goldman sits down with Ryan Alovis, CEO of LensDirect, to discuss how his direct-to-consumer (D2C) brand pivoted toward subscriptions to build a profitable D2C business, what marketing channels he leverages, and the benefits of being a smaller, more nimble player in the market.

  • Audio
     | 
    OCT 21, 2021

    Don’t miss Brave New Worlds 2021, the virtual marketing and analytics event of the year! Brave New Worlds will be held virtually and free of charge on November 9 and 10. You’ll hear from today’s top minds in marketing, data, and analytics, including executives from Facebook, General Motors, Capgemini, Publicis, and more. Register Now!

  • Audio
     | 
    OCT 13, 2021

    It’s our second episode of Brand Anatomy, where we get exclusive looks inside leading brands! Today, eMarketer Briefing director Jeremy Goldman sits down with Panasonic's Brian Rowley, vice president of marketing, to discuss how the company—a longtime leader in consumer electronics—leveraged podcasting to reposition itself as a B2B and enterprise powerhouse.

  • Audio
     | 
    OCT 19, 2021

    Don’t miss Brave New Worlds 2021, the virtual marketing and analytics event of the year! Brave New Worlds will be held virtually and free of charge on November 9 and 10. You’ll hear from today’s top minds in marketing, data, and analytics, including executives from Facebook, General Motors, Capgemini, Publicis, and more. Register Now!

  • Audio
     | 
    OCT 14, 2021

    Don’t miss Brave New Worlds 2021, the virtual marketing and analytics event of the year! Brave New Worlds will be held virtually and free of charge on November 9 and 10. You’ll hear from today’s top minds in marketing, data, and analytics, including executives from Facebook, General Motors, Capgemini, Publicis, and more. Register Now!

  • Audio
     | 
    OCT 18, 2021

    Don’t miss Brave New Worlds 2021, the virtual marketing and analytics event of the year! Brave New Worlds will be held virtually and free of charge on November 9 and 10. You’ll hear from today’s top minds in marketing, data, and analytics, including executives from Facebook, General Motors, Capgemini, Publicis, and more. Register Now!

  • Audio
     | 
    OCT 15, 2021

    Don’t miss Brave New Worlds 2021, the virtual marketing and analytics event of the year! Brave New Worlds will be held virtually and free of charge on November 9 and 10. You’ll hear from today’s top minds in marketing, data, and analytics, including executives from Facebook, General Motors, Capgemini, Publicis, and more. Register Now!

  • Audio
     | 
    OCT 6, 2021

    Don’t miss Brave New Worlds 2021, the virtual marketing and analytics event of the year! Brave New Worlds will be held virtually and free of charge on November 9 and 10. You’ll hear from today’s top minds in marketing, data, and analytics, including executives from Facebook, General Motors, Capgemini, Publicis, and more. Register Now!

  • Chart
     | 
    AUG 4, 2021
  • Audio
     | 
    OCT 11, 2021

    Don’t miss Brave New Worlds 2021, the virtual marketing and analytics event of the year! Brave New Worlds will be held virtually and free of charge on November 9 and 10. You’ll hear from today’s top minds in marketing, data, and analytics, including executives from Facebook, General Motors, Capgemini, Publicis, and more. Register Now!

  • Audio
     | 
    OCT 5, 2021

    Don’t miss Brave New Worlds 2021, the virtual marketing and analytics event of the year! Brave New Worlds will be held virtually and free of charge on November 9 and 10. You’ll hear from today’s top minds in marketing, data, and analytics, including executives from Facebook, General Motors, Capgemini, Publicis, and more. Register Now!

  • Audio
     | 
    OCT 28, 2021

    Don’t miss Brave New Worlds 2021, the virtual marketing and analytics event of the year! Brave New Worlds will be held virtually and free of charge on November 9 and 10. You’ll hear from today’s top minds in marketing, data, and analytics, including executives from Facebook, General Motors, Capgemini, Publicis, and more. Register Now!

  • Audio
     | 
    OCT 8, 2021

    On today's episode, we discuss what the ramifications of Facebook going dark might be, the search for virtual reality's (VR) dopamine rush, how optimistic marketers should be, some new augmented reality sunglasses for binging TV, how to future proof your marketing, how to combat employee burnout, why there's still some hope for humanity, and more. Tune in to the discussion with eMarketer principal analyst Suzy Davidkhanian, director of reports editing Rahul Chadha, and director of forecasting at Insider Intelligence Oscar Orozco.

  • Audio
     | 
    OCT 7, 2021

    Don’t miss Brave New Worlds 2021, the virtual marketing and analytics event of the year! Brave New Worlds will be held virtually and free of charge on November 9 and 10. You’ll hear from today’s top minds in marketing, data, and analytics, including executives from Facebook, General Motors, Capgemini, Publicis, and more. Register Now!

  • Audio
     | 
    OCT 4, 2021

    Don’t miss Brave New Worlds 2021, the virtual marketing and analytics event of the year! Brave New Worlds will be held virtually and free of charge on November 9 and 10. You’ll hear from today’s top minds in marketing, data, and analytics, including executives from Facebook, General Motors, Capgemini, Publicis, and more. Register Now!

  • Audio
     | 
    OCT 1, 2021

    Don’t miss Brave New Worlds 2021, the virtual marketing and analytics event of the year! Brave New Worlds will be held virtually and free of charge on November 9 and 10. You’ll hear from today’s top minds in marketing, data, and analytics, including executives from Facebook, General Motors, Capgemini, Publicis, and more. Register Now!

  • Article
     | 
    SEP 6, 2021

    Alaska Airlines relies on humor to reassure people that it’s OK to start thinking about travel again with Natalie Bowman, managing director, marketing and advertising. Universal Parks and Resorts uses an integrated customer data platform (CDP) to create immersive visitor experiences with Leah van Zelm, vice president of global marketing analytics.

  • Video
     | 
    FEB 4, 2021

    eMarketer was pleased to moderate a Tech-Talk Webinar featuring Merkle's Matthew Mobley, CTO, Erin Hutchinson, global chief marketing and communications officer, and Gaelyn Almeida, senior director, technology strategy, along with Universal Parks & Resorts’ Leah van Zelm, vice president, analytics and targeting, integrated media and digital, for this live Tech-Talk Webinar. They discussed how marketers can get to the heart of CX with a real-time and privacy-safe approach.

  • Report
     | 
    NOV 30, 2020

    Advances in AI and predictive analytics are using consumer scores to automate business decisions to predict things like risk and fraud. But concerns over fairness mean companies need to make scores transparent to consumers.

  • Chart
     | 
    JUL 13, 2021
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