In 2019, the number of social network users worldwide will grow by 5.9% and approach 3 billion. By 2023, almost 80% of the online population will visit social networks at least monthly.

We look at how digital tools like smartphones and social media fit into (or distort) the lives of teens, who are the core of Gen Z.

Our new forecast for global mobile messaging app users shows that the pandemic has accelerated adoption of OTT messaging services, though not in every country nor to the same degree for every app.