Still, growth has remained positive over the past few years, and time spent online will continue to grow as internet habits developed during the pandemic, including ordering food, listening to digital audio, livestreaming, and watching connected TV, stick around. Time spent with smartphones is also on the rise in China, and much like time spent online, lockdown-related behaviors are here to stay.

Insider Intelligence spoke with Cathy Lewenberg, COO of online alcoholic beverage delivery platform Drizly.

The “never growing old” generation now faces retirement, a host of chronic health conditions, and mortality. The pandemic sparked a major shift toward digital channels to find health information, assess providers, and research Medicare plans and options.

On today's episode, we discuss how Spotify did in Q1, what to make of its new subscriptions for podcasts, and how we expect audio consumption habits to change this year. We then talk about why people still listen to the radio and best practices for voice ads. Tune in to the discussion with eMarketer forecasting analyst at Insider Intelligence Peter Vahle.

eMarketer forecasting analyst Peter Vahle, senior forecasting analyst Oscar Orozco, and principal analysts Andrew Lipsman and Nicole Perrin discuss the who, what, where, when and why of podcast listening, and how advertiser approaches are changing. They then talk about Roku users viewing habits, tech to fight robocalling and Facebook's couples-only messaging app.

As the US begins to emerge from the pandemic, people are re-entering the world with new habits, including new mobile behaviors. This year, the time US adults spend on mobile devices will continue to grow, albeit at a slower rate than last year. Nearly a third of their daily time spent with media will be on mobile.

Most customers who used mobile banking apps more often during the crisis said they’ll keep their current habits or increase it, per new research—and data points to a large potential market for neobanks.

In this episode hosted by eMarketer global director of public relations Douglas Clark, forecasting analyst Eric Haggstrom discusses how the coronavirus pandemic is affecting eMarketer’s video ad spending forecasts, including predictions on digital video viewing habits heading into Q2.

To pull this off, CMOs are embracing digital on two fronts: They’re becoming more data savvy to maximize marketing’s effectiveness, and they’re also learning to track and anticipate consumers’ ever-evolving digital habits to gain meaningful appeal.

US retail sales growth will stabilize in 2022, but changes wrought by two years of the pandemic will drive growth in online automotive and grocery sales.

Nearly 90% of internet users in Southeast Asia will access the internet via a smartphone this year, making mobile both ubiquitous and indispensable for the region’s flourishing digital economy.

And by that time, the balance will have tilted quite significantly in digital audio’s favor. In France and Germany, too, the indications are there that digital audio habits are beginning to take hold.

Social networking and messaging were near-universal habits for Hong Kong’s online population in H1 2021. More than 95% of those polled were active on at least one of 37 named social platforms during the prior month, and 97.2% had used at least one of 20 named messaging services. Only in the oldest age bracket, 55 to 64, did social media penetration dip below 90%.

Many are shutting down as consumption habits increasingly turn to streaming options during the pandemic. Films like “West Side Story” that opted for cinematic releases suffered as a result. Dramas, which tend to get nominated more than any other genre, only accounted for 5.13% of total box office receipts in 2021, per movie analytics provider Nash Information Services.

Coupled with the release of “Coming 2 America” earlier in the year, Amazon Prime Video managed to improve its brand health score by roughly four points in a year where streaming habits remained strong. Download YouGov’s Top Improvers report to learn more about 2021's most improved brands in the US. —Luis Alejandro, Head of Marketing, Americas, YouGov.

Between H1 2020 and H1 2021, the share of internet users who streamed music, listened to podcasts, or consumed other online audio content declined slightly, from 78.9% to 75.1%. Time spent with digital audio and video both posted annual increases. For example, in H1 2021, internet users polled in Argentina spent an average of 1:14 daily with online TV and 1:45 with music streaming.

The UK digital ad market is thriving. It will grow 11.9% this year, reaching £25.84 billion ($35.54 billion). Video will be a big contributor to this growth, as will social network spending, which is being disrupted by the likes of TikTok.

In an interview with Insider Intelligence, Sanborn lays out how the pandemic has made mobile a permanent habit for US banking customers, and why this gives providers an opportunity to develop next-gen offerings. He unpacks how LendingClub is taking advantage of this new landscape—like buying neobank Radius Bancorp (the deal closed in February 2021).