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Analysis
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105 Results
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Date
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NOV 7, 2019
How Do US Programmatic Media Buyers Optimize Toward Viewability? (% of respondents, Aug 2019)
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OCT 10, 2019
Media Channels for Which Measuring Campaign Attribution Is Easy* According to US Ad Agencies, July 2019 (% of respondents)
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OCT 10, 2019
Media Buys that Are Mostly or Completely Automated for US Ad Agencies, by Format, July 2019 (% of respondents )
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OCT 10, 2019
Industries in Which US Ad Agencies Execute Advanced TV Buys, July 2019 (% of respondents)
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SEP 17, 2019
Methods of Agency Compensation for Select Media Planning and Buying Services According to US Advertisers, April 2019 (% of respondents)
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SEP 17, 2019
Do US Advertisers Pay Tech Fees for Programmatic Services Provided by a Media Agency or Other Third-Party Specialist? (% of respondents, April 2019)
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SEP 17, 2019
Agency Compensation Methods for Select Programmatic Service Tech Fees According to US Advertisers, April 2019 (% of respondents)
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JUL 17, 2019
Leading Factors that Limit a Greater Share of the Ad Inventory Allocation Toward Programmatic for US Publishers, March 2019 (% of respondents)
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JUL 17, 2019
Leading Benefits of Selling Ad Inventory Programmatically for US Publishers, March 2019 (% of respondents)
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JUN 14, 2019
What Types of Media in China Do Marketing Decision-Makers Worldwide* Plan to Buy in 2019? (% of respondents, May 2019)
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MAY 3, 2019
Ecommerce Sites on Which US* Media Buyers Advertise, March 2019 (% of respondents)
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MAY 3, 2019
Ecommerce Sites on Which US* Media Buyers Plan to Increase Spending in 2019 (% of respondents)
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APR 29, 2019
How Important Is It to US Agency and Marketing Professionals that Publishers/Ad Networks* Offer a Multiplatform Solution**? (% of respondents, March 2019)
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APR 29, 2019
What Obstacles Are Preventing US Agency and Marketing Professionals from Using More Over-the-Top (OTT) Ads? (% of respondents, March 2019)
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APR 29, 2019
Allocation of TV/Digital Video Ad Spending According to US Agency and Marketing Professionals, by Type, 2017-2019 (% of total)
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APR 29, 2019
How Do US Agency and Marketing Professionals Expect Select Channels of TV/Digital Video Ad Spending to Change? (% of respondents, March 2019)
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APR 29, 2019
Allocation of Digital Video Ad Spending According to US Agency and Marketing Professionals, by Industry and Channel, March 2019 (% of total)
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APR 29, 2019
Programmatic Share of Digital Video Ad Spending According to US Agency and Marketing Professionals, by Industry, 2019 (% of total digital video ad spending)
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APR 29, 2019
2019 Original Digital Video Ad Spending According to US Agency and Marketing Professionals, by Industry (millions)
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APR 29, 2019
2019 Digital Video Ad Spending According to US Agency and Marketing Professionals, by Industry (millions and % change vs. 2018)
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APR 29, 2019
How Much of US Agency and Marketing Professionals' 2019 Original Digital Video Ad Spending Is Committed During NewFronts? (% of total original digital video ad spending, by industry)
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FEB 7, 2019
What Industry Challenges Do UK Digital Media Professionals See Becoming a Greater Concern in 2019? (% of respondents)
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FEB 7, 2019
What Do UK Digital Media Professionals Think Will Offer the Biggest Opportunity for Digital Advertisers in 2019? (% of respondents)
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JAN 29, 2019
What Industry Challenges Do US Digital Media Professionals See Becoming a Greater Concern in 2019? (% of respondents)
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JAN 29, 2019
On Which Platforms Will US Digital Media Professionals Increase Ad Spending in 2019? (% of respondents, Dec 2018)
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