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MAR 26, 2020
Coronavirus Impact:
US Total Media and Digital Ad Spending Growth, by Format/Media, 2020 & 2021 (% change)
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MAR 26, 2021
US Total Media Ad Spending Growth, by Media, 2019-2024 (% change)
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MAR 26, 2021
US Total Media Ad Spending, by Media, 2019-2024 (billions)
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JAN 13, 2020
US Total Media Ad and Marketing Spending, by Media and Format, 2020 & 2021 (billions and % change)
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APR 22, 2021
Media Budget Share Among US Agency and Brand Media Buyers, by Media, Nov 2020 & March 2021 (% of total)
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FEB 12, 2020
Marketing Channels/Tactics US Agencies and Brand Marketers Use in Their Marketing Strategy, Dec 2019 (% of respondents)
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MAR 3, 2020
Types of Ads that US Agencies and Marketing Professionals Are Creating with AI, Jan 2020 (% of respondents)
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DEC 15, 2020
Sources for 2021 OTT/Connected TV (CTV) Ad Spending According to US Agencies and Brand Marketers, Nov 2020 (% of respondents)
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JUN 16, 2020
Changes in Ad Spending in H2 2020 vs. 2019 According to US Agency and Brand Buy-Side Decision-Makers, by Channel, June 2020 (% of respondents in each group)
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JUN 16, 2020
Estimated Change in Ad Spending in Q3/Q4 2020 According to US Agency and Brand Buy-Side Decision-Makers, by Channel, June 2020 (% change vs. same quarter of prior year)
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DEC 1, 2020
US Total Media Ad Spending Growth, 2012-2024 (% change)
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JUN 16, 2020
Coronavirus Impact:
US Total Media Ad Spending Growth, 2012-2024 (% change)
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APR 1, 2021
Most Important Advertising Channel for Accomplishing Goals/KPIs According to US Agency/Marketing Professionals*, Dec 2020 (% of respondents)
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JUN 23, 2020
How Do US Marketers Rate the Performance of Location Data in Measuring Select Metrics? (% of respondents, March 2020)
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MAY 19, 2021
Current vs. Future* Monthly Allocation of Their Programmatic Budget According to US Brands and Agencies, by Channel, May 2021 (% of respondents in each group)
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MAY 11, 2021
Types of Media US Publishers Desire to Sell* that Are Not Offered Today, March 2021 (% of respondents)
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MAY 11, 2021
Types of Media Sold by US Publishers, March 2021 (% of respondents)
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FEB 10, 2021
Work Situation Among US Workers in the Next Few Months During the Coronavirus Pandemic, by Generation and Income, Jan 2021 (% of respondents in each group)
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MAR 22, 2021
Media Types Best at Delivering Ad Campaign Objectives According to US Agency/Marketing Professionals, Oct 2020 (% of respondents)
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FEB 10, 2021
US Consumers Who Are Using Contactless Transactions More Since the Start of the Coronavirus Pandemic, by Generation, Jan 2021 (% of respondents in each group)
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FEB 10, 2021
US Consumer Who Would Be Interested in Special Sales or Deals Available Through Different Types of Technologies, Jan 2021 (% of respondents)
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FEB 10, 2021
US Consumers Who Are Using AR More Since the Start of the Coronavirus Pandemic, by Generation, Jan 2021 (% of respondents in each group)
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FEB 10, 2021
US Consumers Who Are Using QR Codes More Since the Start of the Coronavirus Pandemic, by Generation, Jan 2021 (% of respondents in each group)
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OCT 27, 2020
US Content Marketing Spending, by Channel, 2019 & 2020 (billions and % of total)
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AUG 3, 2020
US Digital Retailers' Level of Ability to Measure ROI by Media Platform, April 2020 (% of respondents)
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