Publication Date: 12/2/2015
Topics: Social Media Users; Mobile Social Media
Geographies: Indonesia; Malaysia; Philippines; Singapore; Thailand; Vietnam
Context: Internet users in Southeast Asia are avid social networkers. Led by Indonesia, social networking penetration among internet users in each of the region’s six largest economies will end 2015 above 72%, rates higher than in many countries perceived as more digitally advanced.
Publication Date: 10/26/2015
Topics: Social Media Users; Social Media Marketing; Mobile Social Media; Social Media Usage
Geographies: United Kingdom
Context: An increasing number of UK social network users are using more social media platforms than ever before. Younger age groups and mobile usage habits are driving much of this change, and savvy marketers are keeping ahead of the curve by experimenting with newer platforms.