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Connected TVs
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Industry
Demographics
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Analysis
Charts
327 Results
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Chart
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MAY 4, 2021
Video Advertising Channels Used in 2020 by US Agency/Marketing Professionals, April 2021 (% of respondents)
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MAY 4, 2021
Average Video Ad Spending per Advertiser According to US Agency/Marketing Professionals, by Sector, 2019-2020 (millions)
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APR 19, 2021
US Adults Who Made a Purchase After Seeing It in a Commercial on Their Smart TV, by Age, April 2021 (% of respondents in each group)
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APR 19, 2021
Issues Related to Advertising on Connected TV that US Agency/Marketing Professionals Find Challenging, Ranked by Difficulty, Feb 2021 (scale of 1-5)
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APR 5, 2021
Digital Video Ad Performance Metrics Worldwide:
Clickthrough Rates, by Ad Format and Device, 2020 (among impressions served by Innovid)
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APR 5, 2021
Digital Video Ad Performance Metrics Worldwide:
Engagement Rates, by Ad Format and Device, 2020 (among impressions served by Innovid)
Chart
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MAR 31, 2021
OTT Viewers in South Korea Who Watch Select OTT Services via Smartphone vs. TV, Feb 2021 (% of respondents in each group)
Chart
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MAR 30, 2021
Daily Time Spent Watching Broadcast vs. Video-on-Demand (VOD) Content on TV in Japan, Feb 2021 (minutes and % of total)
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MAR 30, 2021
Internet Users in Japan Who Watch Connected TV (CTV), Feb 2021 (% of respondents)
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MAR 29, 2021
US Connected TV Ad View Share, by Device, H2 2020 (% of total connected TV ads served by FreeWheel)
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MAR 29, 2021
US Digital Video Ad View Share, by Device, H2 2020 (% of total ads served by FreeWheel)
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MAR 25, 2021
Hulu Advertiser Share, by Industry, Feb 2021 (% of total)
Chart
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MAR 25, 2021
Average Daily Time Spent with TV/Video Content Among US Consumers, by Device, Q3 2019 & Q3 2020 (hrs:mins)
Chart
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MAR 18, 2021
Favorite Device for Watching Subscription Video-on-Demand (SVOD) Content According to SVOD Subscribers in Canada, Dec 2020 (% of respondents)
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MAR 18, 2021
Viewers of Select Video Content Among Adults in Canada, by Immigration Type, Dec 2020 (% of respondents)
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MAR 18, 2021
Primary TV Service Used by Adults in Canada, by Immigration Type, Dec 2020 (% of respondents in each group)
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MAR 18, 2021
Adults in Canada Who Watch Digital TV*, 2019 & 2020 (% of respondents in each group)
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MAR 1, 2021
Connected TV Ad Spending in the US, 2019-2024 (billions and % change)
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FEB 1, 2021
How Has Our Forecast for UK Connected TV Users Changed? (millions, 2019-2024)
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FEB 1, 2021
How Has Our Forecast for UK Smart TV Users Changed? (millions, 2019-2024)
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FEB 1, 2021
Device Ownership Among Internet Users in Canada, by Language, Q3 2020 (% of respondents)
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JAN 28, 2021
Growth in Time Spent with OTT Streaming Video Worldwide, by Device, Q4 2020 (% change vs. Q4 2019)
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JAN 28, 2021
Share of Time Spent Viewing OTT Streaming Video Worldwide, by Device, Q4 2020 (% of total)
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JAN 28, 2021
Share of Time Spent Viewing OTT Streaming Video in South America, by Device, Q4 2020 (% of total)
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JAN 28, 2021
Share of Time Spent Viewing OTT Streaming Video in North America, by Device, Q4 2020 (% of total)
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