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12 Results
Type:
Report
Topic: Artificial Intelligence (AI)
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    Publication Date: 3/15/2018
    Topics: Search; Mobile Games; Mobile Messaging; Retail Ecommerce Sales; Artificial Intelligence (AI)
    Geographies: China; India; Japan; South Korea
    Industries: Retail; Finance
    Context: The most disruptive, transformation companies in the region.
    Publication Date: 12/11/2017
    Topics: Digital Video; Consumer Behavior; Consumer Attitudes on Marketing; Social Media Ad Spending; Personalization; Virtual & Augmented Reality; Artificial Intelligence (AI)
    Geographies: Europe; Worldwide; United States
    Industries: Technology
    Demographics: Millennials
    Context: eMarketer predicts key digital trends for next year, ranging from a rise in voice search and ad transparency to a decline in consumer esteem for Big Tech.
    Publication Date: 10/16/2017
    Topics: Big Data; Marketing Technology; Artificial Intelligence (AI)
    Geographies: Worldwide
    Industries: Technology
    Context: Artificial intelligence is still in its early stages, but is finally starting to show results. Powerful algorithms, combined with big data and cloud solutions, are helping companies in many industries bring scale, speed and precision to marketing operations.
    Publication Date: 6/20/2017
    Topics: Internet of Things (IoT); Artificial Intelligence (AI)
    Geographies: United States
    Industries: Automotive
    Context: Connected and smart cars, powered by digital technology and artificial intelligence, are changing the way people think about transportation. They also have important implications for marketers.
    Publication Date: 6/14/2017
    Topics: Digital Shoppers & Buyers; Internet of Things (IoT); Artificial Intelligence (AI)
    Geographies: United States
    Context: Search engines and ecommerce sites aren’t going away anytime soon, but thanks to rising comfort levels with virtual assistants and chatbots, voice commands and messaging apps are presenting new sales platforms.
    Publication Date: 6/8/2017
    Topics: Digital Retail Practices; Virtual & Augmented Reality; Artificial Intelligence (AI)
    Geographies: United States
    Context: Retailers are increasingly relying on new computer vision technologies to keep up with their customers, who increasingly communicate in images. This report looks at how they’re doing.
    Publication Date: 5/8/2017
    Topics: Marketing Technology; Internet of Things (IoT); Artificial Intelligence (AI)
    Geographies: United States
    Industries: Technology
    Context: Despite recent media hype about futuristic gadgets, smart-home technology is still in the early-adopter phase. The market may finally be gaining traction, thanks to voice-controlled interfaces, less expensive devices and better industry collaboration.
    Publication Date: 1/3/2017
    Topics: Internet of Things (IoT); Artificial Intelligence (AI)
    Geographies: United States
    Industries: Healthcare & Pharma
    Context: With the help of increasingly sophisticated digital technology, the healthcare industry is finally beginning to embrace “beyond-the-pill” services that add value to standard therapies. These solutions are showing more promise for transforming the US healthcare system.
    Publication Date: 12/5/2016
    Topics: Digital Video; Consumer Behavior; Digital Privacy & Security; Mobile Messaging; Mobile Social Media; Ad Blocking; Virtual & Augmented Reality; Influencer Marketing; Artificial Intelligence (AI)
    Geographies: Worldwide; United States
    Industries: Groceries
    Context: eMarketer unveils its annual predictions for the coming year: 10 things that will (or won’t) happen in 2017.
    Publication Date: 10/24/2016
    Topics: Big Data; Marketing Technology; Internet of Things (IoT); Virtual & Augmented Reality; Artificial Intelligence (AI)
    Geographies: Worldwide; United States
    Industries: Technology
    Context: As artificial intelligence (AI) creeps steadily into everyday life, marketers and advertisers are using it to make their campaigns more efficient and provide enhanced experiences for their customers.
    Publication Date: 10/17/2016
    Topics: Big Data; Marketing Technology; Internet of Things (IoT); Virtual & Augmented Reality; Artificial Intelligence (AI)
    Geographies: Worldwide; United States
    Industries: Technology
    Context: As artificial intelligence (AI) becomes a part of everyday life, it is also being tapped for a growing array of business applications. Its use is expected to grow quickly in the coming years.
    Publication Date: 4/21/2016
    Topics: B2B Marketing; Big Data; Marketing Technology; Artificial Intelligence (AI)
    Geographies: United States
    Context: Predictive is a major buzzword in marketing technology right now. This report explores this technology, uncovering how business-to-business (B2B) brands use data to build predictive models to improve their tactics at all stages of the customer funnel.