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Digital Video Advertising
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Date
Performance Metrics
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MAY 13, 2020
Video Ad Performance Benchmarks, North America
Overall Ad Performance Metrics
Clickthrough Rates (CTR), by Device
Impression Share, by Device
In-View Times, by Device & Country
Clickthrough Rates (CTR), by Ad Length
Clickthrough Rates (CTR), by Purchase Method
Overall Ad Performance Metrics, by Device
Completion Rates, by Device
Video Ad Completion Rates, by Device & Country
Played In-View Rates, by Device & Country
Completion Rates, by Ad Length
Completion Rates, by Purchase Method
Performance Metrics
|
APR 1, 2020
Mobile Ad Performance Benchmarks, Greece
Mobile Game App CPI, by Platform
Mobile Display Ad Performance Metrics
In-View Times, by Ad Size
Mobile Referral Share, by Social Network
Mobile Game App CPI, by Platform & Category
In-View Rates, by Ad Size
Mobile Search Referral Share, by Search Engine
Overall Ad Performance Metrics, by Device
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