Context: French-speaking consumers in Canada spend less time with digital media than the rest of the country. As a result, advertisers targeting Quebec have been slower to invest in digital ads.

Context: An overview of eMarketer’s latest figures for consumer time spent with media and ad spending by media and company in China.

Context: Paid media ad expenditures worldwide will rise 7.3% to $583.91 billion in 2017. Spending on digital—desktop/laptop, mobile and other internet-connected devices—will represent 38.3% of the total, while mobile will account for 63.3% of digital.

Context: This StatPack provides a visual overview of trends in display, video and social ads bought programmatically, both in the US and worldwide.

Context: All the social stats you need to for 2017 and beyond. Bookmark the StatPack page to keep these key estimates handy throughout the year.

Context: Although concerns remain over what Brexit will mean for the UK, it has yet to significantly depress ad spending. Total media ad outlays will climb 5.5% in 2017 and will stay strong throughout the forecast period, driven largely by mobile spending.

Context: US native digital display ad spending will reach $22.09 billion in 2017, largely driven by social dollars that skew native spend heavily toward programmatic and mobile. Still, demand for native display ads beyond social properties is also significant.

Context: Digital media overtook TV as the biggest US ad spending category for the first time in 2016, and the gap is expected to widen to over $10 billion this year. Mobile advertising is driving digital’s growth and will surpass TV on its own by 2019.

Context: With the digital video industry showing strong vital signs in ad spending, usage, device mix and content, key players are expanding their horizons into live video, social video, and live TV delivered over the internet.

Context: Forecasts for total media, digital and mobile internet ad spending in eight markets in Asia-Pacific: Hong Kong, Indonesia, Malaysia, the Philippines, Singapore, Taiwan, Thailand and Vietnam. Conducted in conjunction with IAB Singapore.

Context: Influencer marketing is one of the biggest trends of 2017. As more marketers get involved, the need for adequate measurement is becoming a priority.

Context: As 2017 unfolds, the US digital display advertising space will see substantial innovations, including cross-screen initiatives and improvements to ad creative.

Context: Current best practices in video advertising reflect the growing sophistication of data metrics and targeting capabilities, the proliferation of formats and platforms, and the threats of fraud and ad blocking.

Context: US telecom, computing products and consumer electronics advertisers will spend $13.37 billion on digital advertising in 2016, a 19.9% gain from 2015.

Context: US healthcare and pharma advertisers will spend $2.02 billion on digital advertising in 2016, a 20.5% gain from 2015.

Context: Digital ad spending by the US financial services industry is expected to reach $8.77 billion in 2016, up 19.5% from 2015, and will experience another double-digit rise to top $10 billion in 2017.

Context: Digital ad spending by the CPG and consumer products sector is expected to reach $6.25 billion, up 23.3% from 2015. In 2017 it will rise to $7.26 billion.

Context: US media and entertainment advertisers will spend $7.69 billion on digital advertising in 2016. eMarketer forecasts that spend will increase 14.8% in 2017 to $8.83 billion.

Context: Digital ad spending by the automotive industry is expected to reach $9.13 billion in 2016, a 22.4% gain from 2015, and continue to rise by low double digits through 2020.

Context: Digital ad spending by the US retail sector is expected to reach $15.81 billion in 2016, up 20.0% from 2015. By 2017 it will grow to $18.15 billion.

Context: Digital ad spending by the US travel sector is expected to reach $5.96 billion in 2016, up 20.5% from 2015, and will rise to $6.77 billion in 2017.

Context: An overview eMarketer’s latest figures for consumer time spent with media and ad spending by media in Canada.

Context: An in-depth look at total media, digital and mobile ad spending figures for four key Latin American markets—Argentina, Brazil, Chile and Mexico.

Context: TV ads are still sold along standard age and gender lines, despite more sophisticated secondary targeting options offered by TV networks. eMarketer canvassed industry experts to determine just how close secondary targets are to also becoming currency.

Context: This StatPack provides a visual overview of eMarketer’s first estimate of the 10 fastest growing digital economies worldwide.

Context: This StatPack provides a visual overview of eMarketer’s key worldwide projections for 2017 and our first estimate of the Top 10 digital economies worldwide.

Context: These two StatPacks present eMarketer’s projections for the top 10 digital countries worldwide and the 10 fastest growing digital economies worldwide in 2017.

Context: Smartphones and other mobile devices have changed the way adults in Asia-Pacific (and the world) consume media. TV still holds a dominant share of time spent in some countries, but digital is eating into traditional media’s time share across all markets.

Context: The US digital video industry continues to show robust health, as measured by connected TV, smart TV and over-the-top (OTT) video usage as well as data on monetization, audience engagement, and device and content platforms.

Context: Digital formats already account for over half of all media ad spending in the UK, and this proportion will continue to rise. But as investment has grown, digital advertising has come under the microscope, with negative headlines a staple of 2016.

Context: Western Europe’s digital advertising market will be worth $35.16 billion in 2016, eMarketer estimates. The UK will account for nearly 42% of that total; Germany will rank second and France third. In 2020, regional spending will approach $45 billion.

Context: US digital ad spending is expected to climb 20.5% in 2016 to reach $72.09 billion, overtaking TV as the biggest advertising category for the first time.

Context: Global advertising spend will rise 7.2% in 2016 to $550.51 billion. More than one-third of all spending will go toward digital formats, including ads on desktop/laptop, mobile and other internet-connected devices.

Context: Marketers are increasingly turning to programmatic methods to buy digital display advertising in China, especially mobile and video ads. They are pairing programmatic with related data and technology to refine the ways they reach consumers.

Context: By 2018, nearly three-quarters of digital display ad dollars devoted to reaching audiences in Canada will transact programmatically, a development fueled by strong growth in both private marketplace and programmatic direct deals.

Context: The facts and figures you need to know about the rise of podcasts in the US, along with estimates of future trends.

Context: The facts and figures you need to know about beauty and personal care products, now and for the near future. Bookmark the StatPack page to keep these numbers and findings handy throughout the year.

Context: This series analyzes the key trends driving growth and offers key user and ad spending insights for the six most mobile markets in Latin America.

Context: The recent upswing in TV ad spending has likely been buoyed by an increase in total ad outlays, vs. a mass return to the first screen by advertisers. But time and improved TV-digital attribution measurement will help settle the matter for certain.

Context: By 2018, 82.0% of US digital display ad spending will be transacted programmatically, with use particularly strong for buying mobile and video inventory and for more private transaction setups, such as programmatic direct.

Context: The US digital video industry continues to show robust health as measured by such indicators as ad spending, subscription spending, viewership and adoption of emerging channels such as social video and live streaming.

Context: eMarketer’s first-ever estimates of programmatic ad spending in France put outlays in 2016 at €555.6 million ($616.4 million), or 64.0% of all spending on digital display ads. Within programmatic, investment is gradually moving away from open, real-time auctions to other types of transactions.

Context: In key regions across the globe, digital ad spending’s share of total media ad expenditures continues to rise.

Context: Advertising industry professionals discuss their views of video ad effectiveness on a range of digital and traditional platforms, including YouTube, Facebook, Snapchat, Instagram, subscription video-on-demand (SVOD), connected TV and linear TV.

Context: As smartphone adoption climbs north of 75% of mobile phone users in Canada, brand marketers are improving their effectiveness through mobile-specific ad vehicles.

Context: Smartphone uptake remains low in Peru, and marketers have largely avoided mobile advertising thus far. But with GDP growth outpacing all other major markets in the region, the number of smartphone users will continue to swell through 2020, giving advertisers more reason to boost mobile investment.

Context: This report takes a look at mobile and smartphone usage in Argentina, as well as mobile ad spending by format, device, channel and operating system.

Context: US native ad spending will grow at double-digit rates through the end of the decade, even as the format stirs up concerns about blurred lines between editorial and paid content, and skeptics raise doubts about its ability to fend off ad blocking.

Context: This report examines mobile, smartphone and tablet usage in Chile, as well as mobile ad spending by category, device, channel and operating system.

Context: This StatPack provides a visual overview of trends in display, video and social advertising CPMs, both in the US and worldwide.