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Middle East & Africa (1)
North America (10)
Worldwide (3)

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Advertising & Marketing (8)
Automotive (18)
Consumer Electronics (8)
Consumer Products (CPG) (20)
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Healthcare & Pharma (12)
Media & Entertainment (14)
Restaurants & Dining (3)
Retail (63)
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Travel (20)

Demographics

12 Results
Type:
Report
Industry: Healthcare & Pharma
Sort by: Date | Best Match
Results Per Page: 50 | 25 | 10
    Publication Date: 6/19/2017
    Topics: Digital Advertising; Computers
    Geographies: United States
    Industries: Healthcare & Pharma; Travel; Consumer Electronics; Media & Entertainment; Financial Services; Automotive; Retail; Telecom; Consumer Products (CPG)
    Context: US industries will collectively spend $83.00 billion on paid digital advertising in 2017, up from $71.60 billion in 2016.
    Publication Date: 6/12/2017
    Topics: Digital Ad Spending
    Geographies: United States
    Industries: Healthcare & Pharma
    Context: This is the seventh in an eight-part series of StatPacks providing a visual overview of ad spending trends across several US industries.
    Publication Date: 5/4/2017
    Topics: Mcommerce; Consumer Behavior; Omnichannel Retailing; Retail Ecommerce Sales
    Geographies: United States
    Industries: Healthcare & Pharma; Small Business (SMB); Consumer Electronics; Media & Entertainment; Financial Services; Automotive; Retail; Telecom; Consumer Products (CPG)
    Context: This StatPack provides a visual overview of major omnichannel retailing trends in the US.
    Publication Date: 1/3/2017
    Topics: Internet of Things (IoT); Artificial Intelligence (AI)
    Geographies: United States
    Industries: Healthcare & Pharma
    Context: With the help of increasingly sophisticated digital technology, the healthcare industry is finally beginning to embrace “beyond-the-pill” services that add value to standard therapies. These solutions are showing more promise for transforming the US healthcare system.
    Publication Date: 12/21/2016
    Topics: Digital Ad Spending
    Geographies: United States
    Industries: Healthcare & Pharma
    Context: US healthcare and pharma advertisers will spend $2.02 billion on digital advertising in 2016, a 20.5% gain from 2015.
    Publication Date: 12/21/2016
    Topics: Digital Advertising
    Geographies: United States
    Industries: Healthcare & Pharma; Travel; Consumer Electronics; Media & Entertainment; Financial Services; Automotive; Retail; Telecom; Consumer Products (CPG)
    Context: US industries will collectively spend $72.09 billion on paid digital advertising in 2016, up from $59.82 billion in 2015.
    Publication Date: 9/1/2016
    Topics: Total Media Ad Spending; Digital Advertising; TV; Digital Ad Spending; Radio; Newspapers; Magazines; Mobile Ad Spending
    Geographies: Argentina; Australia; Brazil; China; Colombia; Denmark; Finland; France; Germany; India; Indonesia; Italy; Japan; Mexico; Netherlands; Norway; Russia; South Korea; Spain; Sweden; Thailand; United Kingdom
    Industries: Healthcare & Pharma; Travel; Consumer Electronics; Media & Entertainment; Financial Services; Automotive; Technology; Retail; Telecom; Consumer Products (CPG); Groceries; Restaurants & Dining
    Context: In key regions across the globe, digital ad spending’s share of total media ad expenditures continues to rise.
    Publication Date: 5/24/2016
    Topics: Marketing Technology; Internet of Things (IoT)
    Geographies: Argentina; Australia; Brazil; Canada; China; Denmark; Finland; France; Germany; Worldwide; India; Indonesia; Italy; Japan; Mexico; Netherlands; Norway; Russia; South Korea; Spain; Sweden; United Kingdom; United States
    Industries: Healthcare & Pharma; Travel; Media & Entertainment; Financial Services; Automotive; Retail; Consumer Products (CPG)
    Context: The internet of things (IoT) is changing how marketers work. Practitioners across industries are learning to harness the real-time data from connected devices to improve their operations and deliver more valuable experiences to customers.
    Publication Date: 5/12/2016
    Topics: Digital Advertising; Digital Ad Spending
    Geographies: United States
    Industries: Healthcare & Pharma
    Context: Digital ad spending in the healthcare and pharma sector will reach $1.93 billion in 2016, up 15.4% from 2015. Gains will be attributed to higher outlays on mobile search and display, and business-to-business (B2B) spending shifting to digital.
    Publication Date: 5/12/2016
    Topics: Digital Video; Digital Advertising; Computers; Digital Ad Spending; Mobile Users; Programmatic Advertising; Programmatic Ad Spending
    Geographies: United States
    Industries: Healthcare & Pharma; Travel; Consumer Electronics; Media & Entertainment; Financial Services; Automotive; Retail; Telecom; Consumer Products (CPG)
    Context: US industries will collectively spend more than $68 billion on paid digital advertising in 2016, continuing a trend of robust growth.
    Publication Date: 1/5/2016
    Topics: Marketing Technology; Internet of Things (IoT)
    Geographies: Canada; Denmark; Finland; France; Germany; Worldwide; Italy; Netherlands; Norway; Spain; Sweden; United Kingdom; United States
    Industries: Healthcare & Pharma
    Context: The internet of things (IoT) is beginning to transform the healthcare business. New types of connected devices and data streams are improving patient care and helping marketers deliver more personalized campaigns and customer experiences.
    Publication Date: 12/16/2015
    Topics: Total Media Ad Spending; Digital Ad Spending
    Geographies: Middle East & Africa; Argentina; Australia; Brazil; Chile; China; Colombia; Denmark; Finland; France; Germany; Worldwide; India; Indonesia; Italy; Japan; Mexico; Netherlands; Norway; Peru; Russia; South Korea; Spain; Sweden; United Kingdom
    Industries: Healthcare & Pharma; Travel; Media & Entertainment; Financial Services; Automotive; Technology; Retail; Telecom; Consumer Products (CPG); Restaurants & Dining
    Context: Markets around the globe may be more connected than they have ever been before, but they are still governed by their local economies, infrastructure and consumer behaviors. This report looks at ad spending trends in 20 key markets tracked by eMarketer.