Geography

Asia-Pacific (5)
Europe (8)
Latin America (5)
Middle East & Africa (3)
North America (13)
Worldwide (5)

Record Type

Publication Date

Topic

Industry

Advertising & Marketing (9)
Automotive (18)
Consumer Electronics (8)
Consumer Products (CPG) (20)
Financial Services (18)
Healthcare & Pharma (12)
Media & Entertainment (14)
Restaurants & Dining (3)
Retail (63)
Small Business (SMB) (1)
Technology (9)
Telecom (10)
Travel (20)

Demographics

18 Results
Type:
Report
Industry: Automotive
Sort by: Date | Best Match
Results Per Page: 50 | 25 | 10
    Publication Date: 10/18/2017
    Topics: Digital Ad Spending; Social Media Marketing; Mobile Ad Spending
    Geographies: France
    Industries: Travel; Financial Services; Automotive; Retail; Consumer Products (CPG)
    Context: eMarketer examines digital ad spending trends and consumer behaviors in five key industries: automotive, CPG, financial services, retail and travel.
    Publication Date: 9/28/2017
    Topics: Search; Digital Ad Spending
    Geographies: Germany
    Industries: Travel; Financial Services; Automotive; Retail; Consumer Products (CPG)
    Context: eMarketer’s forecast for digital ad spending in Germany covers five key industries: automotive, CPG, financial services, retail and travel.
    Publication Date: 8/24/2017
    Topics: Digital Video; Digital Advertising; Search; Digital Ad Spending; Mobile Ad Spending
    Geographies: United Kingdom
    Industries: Travel; Financial Services; Automotive; Retail; Consumer Products (CPG)
    Context: eMarketer’s forecast of digital ad spending in the UK covers five key industries: automotive, CPG, financial services, retail and travel. Across all industries, mobile, digital video and social media strategies will drive spending increases over the forecast period.
    Publication Date: 6/27/2017
    Topics: Internet of Things (IoT)
    Geographies: Worldwide; United States
    Industries: Automotive
    Context: The internet of things (IoT) is playing an increasingly important role in people’s everyday lives. This series of “smart spaces” reports examines how connected devices, appliances, sensors and networks are being used in homes, cities and cars.
    Publication Date: 6/20/2017
    Topics: Internet of Things (IoT); Artificial Intelligence (AI)
    Geographies: United States
    Industries: Automotive
    Context: Connected and smart cars, powered by digital technology and artificial intelligence, are changing the way people think about transportation. They also have important implications for marketers.
    Publication Date: 6/19/2017
    Topics: Digital Advertising; Computers
    Geographies: United States
    Industries: Healthcare & Pharma; Travel; Consumer Electronics; Media & Entertainment; Financial Services; Automotive; Retail; Telecom; Consumer Products (CPG)
    Context: US industries will collectively spend $83.00 billion on paid digital advertising in 2017, up from $71.60 billion in 2016.
    Publication Date: 6/6/2017
    Topics: Digital Ad Spending
    Geographies: United States
    Industries: Automotive
    Context: This is the third in an eight-part series of StatPacks that provide a visual overview of ad spending trends across several US industries.
    Publication Date: 5/4/2017
    Topics: Mcommerce; Consumer Behavior; Omnichannel Retailing; Retail Ecommerce Sales
    Geographies: United States
    Industries: Healthcare & Pharma; Small Business (SMB); Consumer Electronics; Media & Entertainment; Financial Services; Automotive; Retail; Telecom; Consumer Products (CPG)
    Context: This StatPack provides a visual overview of major omnichannel retailing trends in the US.
    Publication Date: 12/21/2016
    Topics: Digital Ad Spending
    Geographies: United States
    Industries: Automotive
    Context: Digital ad spending by the automotive industry is expected to reach $9.13 billion in 2016, a 22.4% gain from 2015, and continue to rise by low double digits through 2020.
    Publication Date: 12/21/2016
    Topics: Digital Advertising
    Geographies: United States
    Industries: Healthcare & Pharma; Travel; Consumer Electronics; Media & Entertainment; Financial Services; Automotive; Retail; Telecom; Consumer Products (CPG)
    Context: US industries will collectively spend $72.09 billion on paid digital advertising in 2016, up from $59.82 billion in 2015.
    Publication Date: 12/19/2016
    Geographies: United States
    Industries: Automotive
    Context: An overview of car buying and advertising trends, including industry sales and transactions, ad spending, buyers and consumer behavior, including their attitudes toward new technology.
    Publication Date: 9/7/2016
    Topics: Search; Search Marketing; Social Media Marketing
    Geographies: Middle East & Africa; Argentina; Australia; Brazil; Canada; China; Denmark; Finland; France; Germany; Worldwide; India; Indonesia; Italy; Japan; Mexico; Netherlands; Norway; Russia; South Korea; Spain; Sweden; United Kingdom; United States
    Industries: Travel; Automotive; Retail
    Context: For most advertisers, search and social media are separate but highly compatible partners. But recent moves by Facebook and others mean marketers need to consider whether social might be as good as search for some ad objectives.
    Publication Date: 9/1/2016
    Topics: Total Media Ad Spending; Digital Advertising; TV; Digital Ad Spending; Radio; Newspapers; Magazines; Mobile Ad Spending
    Geographies: Argentina; Australia; Brazil; China; Colombia; Denmark; Finland; France; Germany; India; Indonesia; Italy; Japan; Mexico; Netherlands; Norway; Russia; South Korea; Spain; Sweden; Thailand; United Kingdom
    Industries: Healthcare & Pharma; Travel; Consumer Electronics; Media & Entertainment; Financial Services; Automotive; Technology; Retail; Telecom; Consumer Products (CPG); Groceries; Restaurants & Dining
    Context: In key regions across the globe, digital ad spending’s share of total media ad expenditures continues to rise.
    Publication Date: 5/24/2016
    Topics: Marketing Technology; Internet of Things (IoT)
    Geographies: Argentina; Australia; Brazil; Canada; China; Denmark; Finland; France; Germany; Worldwide; India; Indonesia; Italy; Japan; Mexico; Netherlands; Norway; Russia; South Korea; Spain; Sweden; United Kingdom; United States
    Industries: Healthcare & Pharma; Travel; Media & Entertainment; Financial Services; Automotive; Retail; Consumer Products (CPG)
    Context: The internet of things (IoT) is changing how marketers work. Practitioners across industries are learning to harness the real-time data from connected devices to improve their operations and deliver more valuable experiences to customers.
    Publication Date: 5/12/2016
    Topics: Digital Video; Digital Advertising; Computers; Digital Ad Spending; Mobile Users; Programmatic Advertising; Programmatic Ad Spending
    Geographies: United States
    Industries: Healthcare & Pharma; Travel; Consumer Electronics; Media & Entertainment; Financial Services; Automotive; Retail; Telecom; Consumer Products (CPG)
    Context: US industries will collectively spend more than $68 billion on paid digital advertising in 2016, continuing a trend of robust growth.
    Publication Date: 5/12/2016
    Topics: Digital Display Ad Spending; Digital Ad Spending; Digital Video Ad Spending; Social Media Marketing; Mobile Ad Spending; Search Ad Spending; Programmatic Ad Spending
    Geographies: United States
    Industries: Automotive
    Context: The US auto industry will spend $8.71 billion on digital ads in 2016, on the heels of record vehicle sales over the past year. Outlays are forecast to reach $14.14 billion by 2020.
    Publication Date: 2/23/2016
    Topics: Marketing Technology; Internet of Things (IoT)
    Geographies: Middle East & Africa; Argentina; Australia; Brazil; Canada; China; Denmark; Finland; France; Germany; Worldwide; India; Indonesia; Italy; Japan; Mexico; Netherlands; Norway; Russia; South Korea; Spain; Sweden; United Kingdom; United States
    Industries: Automotive
    Context: Connected devices, sensors, real-time data streams and other internet of things (IoT) components are changing the automotive business, making operations more efficient and helping marketers create higher-value customer experiences.
    Publication Date: 12/16/2015
    Topics: Total Media Ad Spending; Digital Ad Spending
    Geographies: Middle East & Africa; Argentina; Australia; Brazil; Chile; China; Colombia; Denmark; Finland; France; Germany; Worldwide; India; Indonesia; Italy; Japan; Mexico; Netherlands; Norway; Peru; Russia; South Korea; Spain; Sweden; United Kingdom
    Industries: Healthcare & Pharma; Travel; Media & Entertainment; Financial Services; Automotive; Technology; Retail; Telecom; Consumer Products (CPG); Restaurants & Dining
    Context: Markets around the globe may be more connected than they have ever been before, but they are still governed by their local economies, infrastructure and consumer behaviors. This report looks at ad spending trends in 20 key markets tracked by eMarketer.