The number of social network users in Canada continues to climb, as a wider variety of platforms become available that can satisfy user appetites for information, entertainment, and personal expression.

M&T is turning select locations into “multicultural banking centers” while TD’s new flagship can be physically customized based on services required.

Its plan to significantly reduce its presence in Mexico is just one example of how scale could be a double-edged sword for banks.

The Canada-based bank, which already has a stateside presence via BMO Harris, agreed to acquire the BNP Paribas subsidiary in a $16.3B deal. Now BMO has an opportunity for a best-of-breed mobile strategy.

Time spent with digital audio surpassed that of radio for the first time in 2021.

Our annual lookahead for Canada highlights some growth areas for brand marketers as well as the mediascape that’s evolving to serve them.

The metaverse is open for business in US, Canada: Meta’s Horizon Worlds, available to users 18+, is likely to attract developers seeking an audience for apps and experiences.

Canada’s Generation Z—the kids and young adults in the country born between 1997 and 2012—is a lucrative demographic for brands, especially as it ages into higher levels of income.

Move over, millennials: The new kids in town, Gen Z, have claimed the crown as most sought-after demographic for brands. With their deep digital nativity and social influence, this generation is making its mark on society and brand strategy.

Compliance risks loom for neobanks that ‘move fast and break things’: Digital-only banking players need to put anti-money laundering (AML) measures higher on their list of priorities and invest accordingly, a regulatory tech firm states in a new report.