Amazon Prime Day has emerged as a massive midsummer shopping event that drives incremental shopping at Amazon and competing retailers while serving as the unofficial lead-in to the back-to-school shopping season.

An expanding array of formats and distribution channels is making content the catalyst for customer engagement.

After years of slow consumer adoption, the ecommerce market in Canada is heating up and closing the gap with the US.

The reports in this collection look at time spent with media in the US, Canada, the UK, France, Germany, China, Japan, South Korea and India. Two other reports take a close look at time spent with mobile and social in the US.

Digital campaigning is crucial to candidates running for election worldwide, and it's no different in Canada. But new requirements—which kicked in earlier this summer—mean that political parties need to be more efficient with their ad dollars. With the upcoming federal election happening in October, here's what you need to know about the Elections Modernization Act (EMA).

In Canada, podcasts are increasingly becoming part of advertisers’ content marketing menu, and many brands are investing in podcasts to deliver branded or sponsored content. And there’s good reason for them to do so: According to the Reuters Institute for the Study of Journalism, about a third (29%) of internet users in Canada listen to podcasts.

As media time reaches a saturation point, consumers in Canada are showing a decided taste for the immediacy of digital.