Latin America and the Caribbean account for 2.2% of confirmed cornavirus cases worldwide (roughly 17,000 people as of March 31 Johns Hopkins University data updated hourly), but businesses and consumers have already started feeling the impact of the virus as governments attempt to contain the pandemic and mitigate potential economic downturns. Here's what you need to know.

eMarketer research analyst Matteo Ceurvels discusses the impact of the coronavirus pandemic in Latin America. He breaks down the latest developments on consumer behavior and business operations in Argentina, Brazil, Peru and more. Watch now in English and Spanish.

With Chile’s GDP growth slashed and retail losses estimated at more than $1.40 billion, none of its major industries—including the digital advertising industry—emerged unscathed by the crippling social unrest this past fall after Santiago Metro’s subway fare hike sparked mass protests about higher costs of living, privatization and widespread inequality.