Video Ad Performance Benchmarks, Worldwide
Geography:
Overall
Video Ad Performance Metrics
by Device
Overall Ad Performance Metrics
by Device & Length
Share of Time Spent
by Format & Length
% of Ad Viewed
Awareness Rates
Clickthrough Rates (CTR)
Completion Rates
by Format & Publisher Type
% of Ad Viewed
Awareness Rates
Clickthrough Rates (CTR)
Completion Rates
by Purchase Method
Desktop Performance Metrics
Geography:
Worldwide