Social Ad Conversion Rates, by Device
Social Media Marketing Performance Benchmarks, Worldwide
Overall
Social Ads
Facebook Ads
Snapchat Campaigns
by Device
Social Ad CTR
Social Ad Clicks
Social Ad Conversion Rates
Social Ad Conversions
Social Ad Impressions
Social Ad Spending
by Social Network
Referral Share
by Industry
Facebook Ad CPC
Facebook Ad CTR
Snapchat Completion Rates
Snapchat Snaps per Story
Social Ad Conversion Rates, by Device, Worldwide
| Timeframe | Q3 2015 | Q4 2015 | Q1 2016 | Q2 2016 | Q3 2016 | |||
|---|---|---|---|---|---|---|---|---|
| Desktop | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||
| Smartphone | Maximum of two rows can be charted. Deselect another chart icon to add this one. | |||||||