Social Spotlight: US Twitter Users in 7 Key Charts

Your handy guide to US social media users [Part 2 of 4]

  • 1. Twitter's share of US social network users is dropping
  • 2. But it still ranks above Pinterest and LinkedIn for daily usage among internet users
  • 3. Users primarily access Twitter via mobile, and that trend will persist
  • 4. Millennials will continue to make up the core of Twitter’s US audience
  • 5. Most millennials, however, don’t check their accounts very often
  • 6. Among teens, Twitter usage will remain virtually stagnant through 2020
  • 7. Yet, teens still consider it an “ideal” social media site if you’re under 20
  • More content on Twitter can be found in eMarketer PRO

    Report: US Social Usage and Ad Spending

    Interview: Reaching Blacks and Hispanics on Twitter

    Chart: US Twitter Ad Spending Share, by Campaign Objective

    Inquire About PRO

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