US Video Ad Spending: 8 Charts to Keep at Your Fingertips

Top stats to elevate your next video ad spending conversation

  • 1.	US digital video advertising will nearly double by 2020
  • 2.	
Most video campaigns will be across multiple devices
  • 3.	Mobile spearheads digital video advertising's growth
  • 4.	But marketers are also investing in desktop video
  • 5.	YouTube is the go-to platform for US video advertisers
  • 6.	But spending on social—especially Facebook—is rising fast
  • 7.	Funds to pay for digital video will come from TV and print budgets
  • 8.	Still, TV ad spend remains dominant
  • More content on video ad spending can be found in eMarketer PRO

    Report: Digital Video Trends Q2 2016

    Report: Video Ads in Social Media

    Report: Digital Video for Brands in the US

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