July 8, 2020

Average Amount that US Parent Internet Users Plan to Spend on Back-to-School Shopping, by Product Category, June 2020 (dollars & % spending in each category)

Description

US parents of school-aged children were asked which categories they plan on purchasing for back to school season. The chart shows the share of spend, average spend and penetration for the following categories: clothing/accessories, school supplies, electronic gadgets and computers.
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Chart Title

Average Amount that US Parent Internet Users Plan to Spend on Back-to-School Shopping, by Product Category, June 2020 (dollars & % spending in each category)

Publication Date

July 8, 2020

Sources

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