March 23, 2020

Level of Personalization in Account-Based Marketing Content According to US B2B Marketers, Nov 2019 (% of respondents)

Description

B2B marketers in the United States were asked how granular they make content for their account-based marketing (ABM) personalization. Level of targeting includes tailoring around industry, job role, and specific account among others.
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Level of Personalization in Account-Based Marketing Content According to US B2B Marketers, Nov 2019 (% of respondents)

Publication Date

March 23, 2020

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