March 4, 2020

UK/US Digital Advertising Decision-Makers Who Believe Automation Would Have an Impact on Achieving Select Goals, Dec 2019 (% of respondents)


Digital ad decision-makers were asked if automating their creative content would have a critical/positive impact on achieving their goals over the next 5 years. Leading goals include increase volume of ad campaigns launched annually, improve process/workflow efficiency in creative, and improve ... digital advertising creative performance.More