February 10, 2020

Share of 2019 Digital Ad Spending According to Travel Marketers in North America, Oct 2019 (% of total)


Travel marketers in Canada and the United States were asked to approximate what percentage of their or their travel client's digital ad spend was allocated across social, paid search, OTA (online travel agencies), mobile, programmatic display, video, connected TV, metasearch, audio, and ... testing/innovation in 2019.More